By Thom Craver
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Reporting from the newsroom of SearchEngineWatch.com (SEW), the authority on search engine marketing and social media since 1996. Each week, our hosts Thom Craver and the SEW team keep a virtual eye on the stories and people that are impacting search and social marketing, breaking down each headline with expert analysis. Plus, we'll bring you expert interviews exploring the latest search and social marketing tips and tools. Listen. Connect. Learn… each week on SEW Weekly.
||CleanBehind the Bing It On Bing vs. Google Challenge; Google Analytics Change History||Talking Social in Search as Thom speaks with the Senior Director of Bing, Stefan Weisz. We also learn about the success behind the huge Bing It On Bing vs. Google Challenge.||2/28/13||Free||View In iTunes|
||CleanLittle Bird of Social Media; Marin Software Files IPO; Is Your Google Analytics Code Up to Date?||Discussing the Little Bird of Social Media as Thom speaks with Marshall Kirkpatrick, CEO of GetLittleBird, a powerful new engine to discover experts with real influence and engage effectively with content online.||2/21/13||Free||View In iTunes|
||CleanGoogle AdWords New Enhanced Campaigns Connect Ads With Multi-Device Consumers||Google AdWords New Enhanced Campaigns Connect Ads With Multi-Device Consumers as Thom speaks with SEM Strategy Consultant Lisa Raehsler.||2/14/13||Free||View In iTunes|
||CleanCovario INFLECTIONPoint 2013; BlackJack Applied to Digital Analytics; Google AdWords New Enhanced Campaigns||On location from Covario INFLECTIONPoint 2013, Jeff Ma, the man behind the MIT blackjack team that became the inspiration for the book Bringing Down the House (and the motion picture starring Academy Award Winning Actor Kevin Spacey,||2/7/13||Free||View In iTunes|
||Clean2013 Global Enterprise SEO Survey; Yahoo Grows Search Revenues, Paid Clicks, Profits||Following the release of a 2013 Global Enterprise SEO Survey, Thom speaks with the founder and CEO of BrightEdge, Jim Yu, who authored the survey. The survey presents presents several challenges as well as opportunities to take enterprise SEO to a new ...||1/31/13||Free||View In iTunes|
||CleanSocial Media Strategy in Times of Tragedy with Lisa Buyer||Thom discusses Social PR Strategy for Tragedy as Thom speaks with Social PR Evangelist Lisa Buyer. Referencing her recent Search Engine Watch article, she explains how brands are more often finding themselves in an awkward situation and can companies b...||1/24/13||Free||View In iTunes|
||CleanKeyword Research; Facebook Introduces Graph Search||Talking Keyword Research with serial software entrepreneur, author, and advisor Rob Walling. Rob is the owner of HitTail, a popular SEO keyword tool that uses your real-time website data to tell you terms you can easily rank for, the top ASP.||1/17/13||Free||View In iTunes|
||CleanGoogle Privacy FTC Anti-Trust Ruling; Hashtag 2012 Word of the Year||Thom and Miranda recap highlights from the Google Privacy FTC Anti-Trust Ruling with SitesWithoutWalls founder Kristine Schachinger.||1/10/13||Free||View In iTunes|
||CleanHow To Get Over The Holiday Conversion Slump; Google Demoting Rankings Justifiable||How to get over the holiday conversion slump with guest Internet Entrepreneur and Best-Selling Author Kris Jones. How to turn returns into purchases. Should retailers use re-targeting? What about B2B? Is all hope lost?||1/3/13||Free||View In iTunes|
||CleanContent Marketing Roundtable; Morgan Stanley Fined Over Handling of Facebook IPO||Content Marketing Roundtable as Miranda with Harris Schachter, Senior SEO at Capital One and blogger at OptimizePrime, Lee Odden, CEO of TopRank Online Marketing and author of Optimize: How to Attract and Engage More Customers by Integrating SEO,||12/20/12||Free||View In iTunes|
My new favorite podcast
Love to see SearchEngineWatch give their writers a place to expand on the news of the week. Great interviews! Thom and Miranda make a great team together.