407 episodes

Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more!
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Side Hustle Pro Nicaila Matthews Okome | Side Hustle Pro Media

    • Business
    • 4.7 • 1.7K Ratings

Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more!
Hosted on Acast. See acast.com/privacy for more information.

    400: How Germanee G Went From GAP Inc. to Celebrity Stylist

    400: How Germanee G Went From GAP Inc. to Celebrity Stylist

    This week in the guest chair we have Germanee Gerald, founder of GG&Co Styling Firm, a brand and image styling company. Getting her start in the fashion corporate world, Germanee realized she thrived in offering her talents as a personal stylist and started side hustling. 
    In this episode she shares:
    How she went from living with family and driving DoorDash to make end’s meet to hiring a team for her styling firmHow to leverage opportunities like internships and a personal brand for business growthHow diversifying her services, hiring a team, and seasonal planning led to scaling her business 
    Highlights include:
    00:00 Introduction
    4:08 From biochem to fashion
    6:22 The world of corporate fashion 
    11:35 Transitioning into personal styling
    17:49 Strategizing finances to go full time 
    22:36 Nomad life and gigs to meet ends meet
    29:14 Working with a celebrity stylist
    36:58 Launching GG Styling Firm
    39:53 Maximizing cash flow
    42:34 Tips for entrepreneurs
    Check out episode 399 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
    This episode is brought to you by: 
    Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp.
    Links mentioned in this episode
    Germanee’s Website: https://germaneeg.com/gg-co/ Germanee’s Instagram: https://www.instagram.com/germanee_g Germanee’s LinkedIn: https://www.linkedin.com/company/ggandco/ LinkedIn Premium: https://premium.linkedin.com/ Apuje Kalu: https://www.instagram.com/apuje/ 
    Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

    AnnouncementsJoin our Facebook Community
    If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

    Guest Social Media InfoGermanee’s Instagram: https://www.instagram.com/germanee_g Germanee’s LinkedIn: https://www.linkedin.com/company/ggandco/ 
    Hosted on Acast. See acast.com/privacy for more information.

    • 47 min
    399: How To Scale a Million-Dollar Pest Control Business w/ Robiar Smith

    399: How To Scale a Million-Dollar Pest Control Business w/ Robiar Smith

    This week in the guest chair we have Robiar Smith, CEO of R.B. Pest Solutions. In a male-dominated field, she is trailblazing her way to the top and building a legacy business for her family and community. Juggling two rapidly growing companies in an unexpected industry, she's redefining success and breaking barriers.
    In this episode she shares:
    How she developed an exclusive retail deal with Home DepotWhat skills from her background in corporate America and MBA program she applied to being an entrepreneur Her transition into scaling a product-based business into a multi-million dollar company 
    Highlights include:
    00:00 Intro
    2:30 Following the pest control legacy 
    6:34 How an MBA helped launch the business
    12:57 Acquiring customers and making them long time clients
    21:34 Phases of scaling a business
    25:41 Developing and testing retail products
    29:37 Difference in service-based and product-based business
    32:44 Maintaining profitability 
    35:48 Tips for entrepreneurs 
     
    Check out episode 399 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
    Links mentioned in this episode
    Robiar’s Instagram: https://www.instagram.com/r.b.pestsolutions/ Robiar’s Facebook: https://www.facebook.com/rbpestsolution Robiar’s Website: https://therbpremiumproducts.com/ 
    Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

    AnnouncementsJoin our Facebook Community
    If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

    Guest Social Media InfoRobiar’s Instagram: https://www.instagram.com/r.b.pestsolutions/ 
    Robiar’s Facebook: https://www.facebook.com/rbpestsolution

    Hosted on Acast. See acast.com/privacy for more information.

    • 42 min
    398: Creating a Niche As A Bridal Stylist w/ Selina Howard

    398: Creating a Niche As A Bridal Stylist w/ Selina Howard

    Today we have in the guest chair Selina Howard, founder and CEO of Vanglorious Brides. Getting her start as a teacher and side hustling as a wedding planner, Selina found her passion and niche in dressing brides. Today, Vainglorious Brides offers custom bridal shopping experiences, day of dressing services, bridal fashion event production, and more.
     In this episode she shares:
    How she went from working for free and building her network to booking celebrity clientsHow fostering strong relationships in the industry gave her the upper handHow she pioneered bridal styling and created her own niche
    Highlights Include: 
    00:00 Intro5:08 Becoming a bridal stylist11:22 The business of working with brides18:58 Building relationships in the industry26:07 Creating a niche in the market33:20 Recovering from COVID impact39:38 Scaling A Team43:02 Booking clients from social media 47:17 Expanding Black bridal market’s reach53:48 Advice for entrepreneurs
    Check out episode 398 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
    This episode is brought to you by: 
    Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp.
    Links mentioned in this episode
    Selina’s Website: https://www.vaingloriousbrides.com/ Selina’s Instagram: https://www.instagram.com/vaingloriousbrides/
    Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

    AnnouncementsJoin our Facebook Community
    If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

    Guest Social Media InfoSelina’s Instagram: https://www.instagram.com/vaingloriousbrides/
    Hosted on Acast. See acast.com/privacy for more information.

    • 58 min
    397: How Founder DeNeitra Burnett's Pandemic Pivot Led To A 7-Figure Business

    397: How Founder DeNeitra Burnett's Pandemic Pivot Led To A 7-Figure Business

    This week in the guest chair we have DeNeitra Burnett, the Founder and CEO of Savvy Events, a Los-Angeles based event production and creative agency. DeNeitra has used her creativity and grit to climb to the top of the events industry, working closely with entertainment titans and Fortune 500 companies like HBO, Netflix, and Hulu, among others.
    DeNeitra shares how when the events business was shut down during the Pandemic, she pivoted her business to custom mailers, leading to her scaling Savvy Events to a 7-Figure Business.
    In this episode DeNeitra shares:
    How she made her first custom mailer during the pandemic and created a whole new division in her businessHow she structures her pricing to make sure she is fairly compensatedHow she’s expanding her business and team to incorporate both event production and creative mailer production
    Highlights Include:
    00:00 Intro
    04:16 Event planning
    09:22 Work-life balance
    18:10 Percentage-based pricing
    23:57 Pivoting to mailers
    31:13 Adapting staffing structure
    34:50 Tips for entrepreneurs
    Check out episode 397 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
    This episode is brought to you by: 
    Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at https://gusto.com/shp.
    Links mentioned in this episode
    Website: https://savvycreativeagency.com/ Savvy’s Instagram: https://www.instagram.com/savvycreativeagency_/ Savvy’s Facebook: https://www.facebook.com/SavvyCreativeAgency Savvy’s LinkedIn: https://www.linkedin.com/company/savvycreativeagency/about/ Dubsado: https://www.dubsado.com/ 
    Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

    AnnouncementsJoin our Facebook Community
    If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook


    Hosted on Acast. See acast.com/privacy for more information.

    • 38 min
    396: How Alexis Barber Balances Being A Wharton MBA, Influencer, and Founder

    396: How Alexis Barber Balances Being A Wharton MBA, Influencer, and Founder

    This week in the guest chair we have Alexis Barber, a lifestyle influencer and founder of Too Collective, a modern wellness and loungewear brand. At just 25 years old, Alexis is the host of the top-rated Too Smart For This Podcast and has worked with brands like Lululemon, Rare Beauty, Microsoft, and Miss Dior as a content creator. 
    In this episode she shares: 
    How growing up low-income provided the foundation for having confidence and an ambitious mindset to overcome the limitations of her pastHer transformative experience as an MBA candidate at The Wharton School at UPennHow she makes a living off of content creation and the opportunities being an influencer has provided
    Highlights Include:
    00:00 Intro 
    03:00 Confidence and putting yourself out there
    09:55 Becoming a lifestyle influencer
    12:04 Navigating side hustling and a corporate role
    19:27 Collaboration with Rare Beauty 
    20:48 Launching a robe company 
    29:09 MBA program at Wharton
    39:20 Transparency in content creation
    44:07 The importance of building a team
    Check out episode 396 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
    This episode is brought to you by:
    Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp.
    Links mentioned in this episode
    Too Collective Website: https://toocollective.com/  MLT Program: https://mlt.org/Harvard Summer Program: https://www.hbs.edu/svmp/Pages/default.aspx Pietra: https://www.pietrastudio.com/ 
    Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

    Guest Social Media InfoToo Collective Instagram: https://www.instagram.com/toocollective/ 
    Alexis’ Tiktok: https://www.tiktok.com/@alexisbarber_ 
    Alexis’ Instagram: https://www.instagram.com/alexisbarber/ 
    Alexis’ YouTube: https://www.youtube.com/@alexis_barber 

    Hosted on Acast. See acast.com/privacy for more information.

    • 57 min
    395: How To Make Art A Full-Time Career w/ Reyna Noriega

    395: How To Make Art A Full-Time Career w/ Reyna Noriega

    This week in the guest chair we have Reyna Noriega, a multifaceted visual artist. Being encouraged to pursue her talents by her parents, she was led to become an art teacher. It was there she discovered her true passion for art and a confidence in herself that would lead her to becoming a full-time artist. With her newfound belief in herself, she began manifesting dream projects and securing brand partnerships with big names like Apple, American Express, and Warby Parker.
    In this episode she shares:
    How she determined she can pursue art as a viable career path How staying consistent and continually reevaluating her skill set allows her to be price herself and her art accordingly Her ability to fully commit to side hustling and successfully overcoming financial obstacles that come with that path
    Highlights include: 
    2:45 Figuring out a career path
    6:57 Juggling multiple side hustles
    14:32 Brand partnerships 
    16:40 Trusting your intuition and having confidence 
    23:56 leveraging social media
    37:56 Handling the costs of entrepreneurship 
    Check out episode 395 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
    Links mentioned in this episode
    Reyna’s Website: https://www.reynanoriega.com/ Reyna’s Instagram: https://www.instagram.com/reynanoriega_ Reyna’s YouTube: https://www.youtube.com/channel/UC0DqVRxteqWQk4L14HKlfgA Ipsy/Boxycharm: https://www.ipsy.com/ The War of Art: https://stevenpressfield.com/books/the-war-of-art/ Amazon Storefront: https://www.amazon.com/shop/reynanoriega_?ref_=cm_sw_r_apin_aipsfshop_aipsfreynanoriega__Q9YJEH8VQZYBZ2D9JQS0&language=en_US 
    Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

    AnnouncementsJoin our Facebook Community
    If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

    Guest Social Media InfoReyna’s Instagram: https://www.instagram.com/reynanoriega_ Reyna’s YouTube: https://www.youtube.com/channel/UC0DqVRxteqWQk4L14HKlfgA 
    Hosted on Acast. See acast.com/privacy for more information.

    • 55 min

Customer Reviews

4.7 out of 5
1.7K Ratings

1.7K Ratings

SarahSarahSarahW ,

Engaged!

Nicaila Matthews Okome is a fantastic interviewer. Some Interviews feel so scripted, but these feel like conversations. Nicaila Listens deeply and asks probing questions that clearly come from her clear wise curiosity. I’ve learned so much!

Nannnnnnnnyyyyyyyyyy ,

Hands down one of thee best!

I truly look forward to the episodes! Sometimes I watch on YouTube and then turn around and listen on here because of the gems that are shared. I am going through lot of personal and professional transitions and I listen to the episodes not only for inspo but to see how people work through there problems! Thank you for all you do and the knowledge and kind spirit you share with us! Also your laugh is contagious and definitely makes my day!

Furious Sam ,

My fav!

This is one of my favorite shows for many years now! Keep paving the way for black women!

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