Video Marketing Mastery with Todd Hartley: Online Video Strategy | YouTube Tips | Video Production
By Todd Hartley
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Todd Hartley from WireBuzz reveals the secrets to successful video marketing. Discover the strategies, tips and tricks that will help your business build an audience, generate leads, and close the deal. Whether you’re a Fortune 100 business, or a solo entrepreneur, video marketing can help you amplify your sales and marketing results. Each week on Video Marketing Mastery, Todd interviews experts and business leaders that are finding success with video. Together, they work to extract the key lessons and insights that will help you take your business to the next level. Whether you’re looking to build a YouTube channel or use video as part of your inbound marketing plan, you’ll get the expert advice you need on everything from developing your video strategy to measuring ROI.
||CleanEp. 130: What is App-Interconnectivity and How Does It Relieve Your Customer’s Pain?||Everywhere I look, businesses and apps are marrying up with complementary partners to create a seamless experience for end-users. For instance... Apple iOS 10 opened the floodgates ...||11/22/2017||Free||View in iTunes|
||CleanEp. 129: How to Maintain Control of the Sales Process Using Video||Imagine if your prospect understood the value of your solution as well as you did. It would make purchasing your product or service a no-brainer, ...||11/21/2017||Free||View in iTunes|
||CleanEp. 128: How to Get 20x More Shares On LinkedIn||Plenty of marketers think having a LinkedIn presence is enough. They’re wrong. Earlier this year, LinkedIn added a new feature that let publishers upload native video ...||11/9/2017||Free||View in iTunes|
||CleanEp. 127: The Ultimate Reason Why Longer Videos Drive More Sales||Time after time, I hear marketers preaching the same “golden rule” of video... “Your videos need to be short! Shorter videos perform better than longer videos.” Everyone ...||10/26/2017||Free||View in iTunes|
||CleanEp. 126: The 3 Videos Every Business Needs||Want to know what the real job of marketers is today? It’s to be attention hackers. No, I don’t mean in some sneaky way. Great marketers understand ...||10/20/2017||Free||View in iTunes|
||CleanEp. 125: The 3 Principles To Reclaim Value In The Attention Economy||Did you know that traditional media, such as print, television, and radio, is 7x more expensive and only 20% as effective as it used to ...||10/19/2017||Free||View in iTunes|
||CleanEp. 124: Newsjacking: How Marketers Can Capitalize On Breaking News||What if you could create a surge of new website traffic and brand awareness just by piggybacking off of breaking news stories? It's called newsjacking. If you ...||10/12/2017||Free||View in iTunes|
||CleanEp. 123: Marketing Lessons Learned From Hugh Hefner||In light of Hugh Hefner’s recent passing, I wanted to share a few marketing lessons I learned from him as a 9-years old kid. At the ...||10/4/2017||Free||View in iTunes|
||CleanEp. 122: Discover Who Your Biggest Competitor Is (It’s Not Who You Think)||Almost every business has misidentified who their real competition is, and yours is no different. Contrary to what most businesses think, your biggest competitor isn’t the ...||9/29/2017||Free||View in iTunes|
||CleanEp. 121: Why Digital Agencies Struggle with Video||ideo marketing is a whole ‘nother beast compared to its counterparts. Unlike your day-to-day content marketing efforts, a great video that generates ROI requires the ...||9/26/2017||Free||View in iTunes|
||CleanEp. 120: How Chobani Used Video Ads To Generate 21.9 Million Views||Let's face it. Running a video ad campaign can feel scary, especially if you’ve never done it before. You're hoping to find that winning ad, ...||9/22/2017||Free||View in iTunes|
||CleanEp. 119: How Shorter Attention Spans Are Changing The Music Industry (And What Digital Marketers Can Learn)||In the mid 1980s, the average time that passed before you would hear the vocals on any radio song was 23 seconds. Today, that number has ...||9/19/2017||Free||View in iTunes|
||CleanEp. 118: How to Use Facebook Ads in Different Stages of the Buying Process, with Steve Hetrick||Looking to use Facebook Ads to generate more targeted leads for your business? With over 1.71 billion monthly active users, it’s a utopia for virtually any ...||9/14/2017||Free||View in iTunes|
||CleanEp. 117: How Video Content Amplification & Paid Media Work Together||It’s one of the greatest challenges for any business: Just how do you personalize the buyer’s journey to deliver the right content at the right time ...||9/12/2017||Free||View in iTunes|
||CleanEp. 116: The Three Building Blocks of a Successful Video||Looking to create a super successful video? These three building blocks will give you the guidance needed to create a high-performing video, the first time. Maybe you’re ...||9/6/2017||Free||View in iTunes|
||CleanEp. 115: Why Most Business Videos Fail, and How To Ensure Yours Succeed||Just because little Timmy has a camera and plays 6 hours of Starcraft everyday on his computer doesn’t qualify him as the best video production ...||8/31/2017||Free||View in iTunes|
||CleanEp. 114: How Long Does It Take To Make a Video||If you want to get married, you can run down to the courthouse and tie the knot with your lover in an hour, or you ...||8/24/2017||Free||View in iTunes|
||CleanEp. 113: Why Amazon Might Expand Their Services (And How to Know If You Should Too)||Are there additional services you could provide to offer a more complete experience for your customers?” Before you answer, let me give you an example... After working ...||8/22/2017||Free||View in iTunes|
||CleanEp. 112: How To Use Video In Each Stage of The Buyer’s Journey||Did you know that 80% of the buyer’s journey happens before someone reaches out to your sales team? Consumers are different today. They want to be independent ...||8/18/2017||Free||View in iTunes|
||CleanEp. 111: How to Optimize The Most Important Pages of Your Website With Video||You're leaving money on the table. That's the bad news. The good news: it's easy to fix this problem with video. You just need to understand the importance ...||8/17/2017||Free||View in iTunes|
Interesting and high-quality information
Great podcast if you're looking to expand your digital marketing efforts or just learn about what's trending in video marketing. Easy listening on my way to work.
Really good quality for a new podcast
I’m really impressed with the initial quality of this show. With new podcasts, you’re used to seeing low production quality and inexperienced communication, but that’s not the case here.
As it turns out, the host (Todd) is a former radio talk show host, which he shares in the first episode, so perhaps that’s a part of it.
And then there’s the information. Todd’s story (first episode) is really fascinating, but he really starts getting into the thick of things in episode 3, when he interviews YouTube expert Greg Jarboe about video trends.
I’ve gotten to listen to a few episodes, but so far so good!
Rarely do I get to find podcasts that are informative yet entertaining and with these podcasts I can safely say I've found both. Video is constantly growing , and the competitive landscape makes it a tough area to be successful in. However, I truly feel that these podcasts can help a business owner on many levels, especially where you competition is tough. Well done Todd!!
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