Sodastream as a Global Beverage Player with Ferdinand Barckhahn Career Success Podcast

The Beverage industry is not alien to changes in consumer trends and disruption. Sodastream is one of the players that’s transforming this industry, not only through their products but also through an innovative culture and strong Corporate Social Responsibility agenda. To understand the current dynamics in the industry and learn more about Sodastream, we’ve invited Ferdinand Barckhahn, current General Manager for DACH (Germany, Austria & Switzerland).

Topics covered in the podcast:

• State of current beverage industry
• How this plays off in the German market
• The reasons for Sodastream’s success
• Sodastream’s corporate culture
• The Business’ growth objectives for the coming years in DACH