Solopreneur
By Terri Trespicio
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Description
Terri Trespicio is one of the millions of workers who choose to “go at it alone.” As a writer and lifestyle expert based in New York she’s contributed to top magazines including O -The Oprah Magazine, Marie Claire, Shape, Glamour and Prevention. She worked for Martha Stewart as an editor and hosted a daily radio show for Martha Stewart on Sirius XM. Terri has shared her expertise on TV with appearances on Dr. Oz, Anderson Cooper, The Early Show and The Today Show. Like most people Terri wanted freedom! She wanted to make the most out of her time and explore opportunities. If you’re tired of commuting, office culture, a limiting corporate existence and always dreamed of going into business for yourself, this is the show for you. It is possible to manage your own time and career your own way. Terri Trespicio teaches you how to be a Solopreneur.
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Clean047: How Laurie Davis Flirted Her Way to Success | Every business should solve a problem. And Laurie Davis had a great one to solve: Online dating. Find out how the CEO and Founder of eFlirt started her online dating concierge service to help her clients find great relationships, minus the part where you trudge through a lot of garbage and get depressed—and gotten major press in the process. Plus: Why introducing a bit of seduction into your business goals is key to landing them. | 10/22/2015 | Free | View in iTunes |
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Clean046: Don't Just Pick a Logo; Fill Your Funnel | You should never pick your identity out of a book—that goes for logos, business cards, and tattoos, as a matter of fact. It should be yours and yours alone. In this episode, Terri speaks with designer and branding expert Jenny Poff, owner of Presque Isle Designs, who works with female entrepreneurs to help capture who they are in visual branding and convey it across all brand touch points. Here, her advice on how to not only rethink your brand identity, but how to work with a designer to create the right one for you. Plus: Why you should think about your website as more than a destination. | 9/29/2015 | Free | View in iTunes |
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Clean044: The Art of Business as a Creative Professional | You know how commercial artist Nick Longo gets work? He keeps showing up for it. He’s not over here in a corner wondering why no one wants his “art.” He’s in business, and so he makes sure people know it—even if they don’t respond to his emails at first. Or, for months on end. When you’re a creative professional, it’s easy to be tempted to get caught up in your “work” and be mad at people for not appreciating or adoring it enough. Well, Nick says, get over that. He did—and he has the clients to show for it. PLUS: Why it’s dangerous to confuse ability with expertise (i.e., how Terri failed at wake surfing). | 9/23/2015 | Free | View in iTunes |
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Clean045: The Sweet Smell of Success: How Perfumer Kim Spadaro Sniffed Out Her Business | Kim Spadaro didn’t know from the beginning what business she’d create. She had no idea she was even going to launch one. She was too busy working, raising kids, living her life. And then she caught the scent of something she had to follow, and that’s how Spadaro Luxury Fragrances was founded. Today, Kim Spadaro is the visionary and alchemist behind the successful business—which she launched at 45. You’ll find out how she did it, and how the only decision better than taking on her biggest client ever was leaving it. Plus: Stop waiting around for passion—Terri’s side note on her recent TEDx talk. | 9/1/2015 | Free | View in iTunes |
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Clean043: Everyone’s An Intern: How to Make a Good Impression from the Get Go | Maybe it’s been an age since you interned somewhere, if you did it all. But fact is, everyone starts as an “intern” per se. All job training is on the job training, and if you’re able to make a strong impression, ask the right questions, and make powerful contributions, you can grow your career at every level. So this week, we talk with Sydney Fulkerson, who mastered the internship process, wrote a book about it called The Coffee Run and talks about how she has applied what she learned doing that to everything else in her career. Plus: Did you know you could crowdfund your book? Find out about how Inkshares works. | 8/18/2015 | Free | View in iTunes |
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Clean042: Scale Your Big Idea: How Rachel Hofstetter Went From a One-Off to a Thriving Business | Rachel Hofstetter, former Oprah editor and author of Cooking Up a Business, had a great idea for her own wedding: Create a unique publication so that her guests at the wedding would know who everyone else was. It was a hit—and she started doing it as a gift for friends’ weddings. And then someone she didn’t know asked, “How much?” Since then she’s scaled her great idea into Guesterly, a service that creates a customized guide to who’s who at your wedding or event. Find out how she did it, scaled it, and got crazy coverage for it, too. | 8/11/2015 | Free | View in iTunes |
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Clean041: From Small Talk to Big Business: A Conversation with Debra Fine | Debra Fine knows all too well the dread of striking up conversation with strangers. But she also knew that once she could master the skills of connection, her business and life would change—and she was right. A well-known keynote speaker and author of The Fine Art of Small Talk, among other books, Debra shows you how she got past her fear and built a brand being an expert in the one thing she dreaded most. Plus: Why you’re going to the wrong events, and how to sell if you want to 10x your business. | 8/4/2015 | Free | View in iTunes |
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Clean040: Don't Be a Generalist: Illise Benun on How and Why to Pick a Niche | The age of the generalist is over. In order to be competitive, you not only have to be good at what you do; you have to give people a reason to choose you. Enter: Your niche. The fear is that you’ll “limit” prospects. Wrong. The more specific you get, and the more targeted your approach, the more you have to offer, and the less time you waste on the jobs and clients who aren’t a fit. Marketing Mentor Ilise Benun shows you how and why it’s time to pick a niche. | 7/28/2015 | Free | View in iTunes |
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Clean039: Your Biggest Fear: Public Speaking Coach Julia Wojnar Wants You to Kill It On Stage | Most people would sooner die than get up in front of other people and start talking. And yet—speaking is a great way to get the word out about your business and raise your own profile in the industry. Public speaking coach Julia Wojnar, founder of Unleash Your Presence, joins Terri at Voila Chocolat on Manhattan’s Upper West Side to show you how to bust through your mental blocks and butterflies and make an impression on stage. | 7/21/2015 | Free | View in iTunes |
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Clean038: Negotiate, Network, & Pitch Like a Pro with Caroline Ceniza-Levine | You don’t know where your next opportunity is coming from—and it may not be coming from above, but from below, or even from left field. Are you ready for it? Caroline Ceniza-Levine is a career expert and cofounder of SixFigureStart, which helps ambitious professionals find their competitive edge. As a former executive recruiter, she knows what the decision makers are looking for and how they think—which you can apply regardless of your business. Get fresh insights into how to network, negotiate, and pitch like a pro. | 7/14/2015 | Free | View in iTunes |
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Clean037: Size Matters: Why You Should Take Business Casual Very Seriously | When Emmi Sorokin worked in IT, it was all she could do not to forcibly make over her nerdy colleagues. She knew they could look, and feel, so much more confident, if they only knew how. In this men-friendly episode, the author of The Business Casual Survival Guide gives you dudes some strategies for stepping things up a notch—and getting more respect (and more dates) in the process. Plus: Why even if you work from home, you gotta get dressed, unless you only want to do pajama-level work. | 7/7/2015 | Free | View in iTunes |
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Clean036: Crash Course in PR with Lisa Nickerson | Public relations has to two objective: Two promote you, or protect you. Either way, you’ve got to own the spin and maintain your brand’s image through careful use of PR. And Lisa Nickerson is just the woman to do it. This episode, the #brandboss herself gives you a crash course in PR, following up, and how to get the right kind of attention. Shot aboard the Seabourn Odyssey. | 6/30/2015 | Free | View in iTunes |
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Clean035: Out of Office - How to Use Vacation to Your Advantage | One of the biggest perks of working for yourself? Unlimited vacation days. And yet—chances are you’re even MORE afraid to take time off, because you think the whole operation will fall apart in a few days. (It won’t.) This week: How to handle email when you’re away, how to use time off as the chance to shake up your perspective on your business and your life, and share a cocktail with Terri and her friend Lisa Nickerson, host of BrandBoss, also on this very network. Shot on location aboard the Seabourn Odyssey. | 6/23/2015 | Free | View in iTunes |
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Clean034: Find Your Through Line | Amy Peloso knew she loved coaching when she’d happily push her work aside anytime someone came crying into her office (as they often did). When it was time to go out on her own, she wanted to figure out what her “thing” was—so she did a deep dive into her work and life history to find her through line. If you work for yourself, you need to know the what and why, and you don’t have to guess at it. In this episode, Amy walks you through the steps of finding the through line of your life and career so you can do a better job of shaping and marketing your business. | 6/16/2015 | Free | View in iTunes |
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Clean033: Screw the Business Plan | Sam Hysell doesn’t believe in business plans, or a lot of other stuff that entrepreneurs waste time on. Why do so many startups fail? They spend time on the stuff that doesn’t matter, and only see what they want to. His job is to poke holes in assumptions (and people pay him to do this). Find out how the kids are doing business now. Also: A good lesson in what makes one company not just cooler, but better, at customer service, thanks to a lesson Terri learned the hard way. | 6/9/2015 | Free | View in iTunes |
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Clean032: Moonlight Your Way to Success | Think you need to choose between a 9-5 and building your own business? Think again. Maggie Mistal moonlighted as a career coach while working as a corporate HR executive. Before she took the leap to go solo, she took every opportunity to use her coaching skills at her day job, which grew her skillset and later contributed to the success of her business. And it even helped her fulfill a dream with her current employer: Hosting her very own career-themed radio show. Find out how it’s possible to grow where you are by sharing what you’re good at with your boss and asking how you can be of service. Plus, why you need to step away from your smartphone this summer if you’re going on vacay. | 6/3/2015 | Free | View in iTunes |
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Clean031: How to Manage Time | -- | 5/26/2015 | Free | View in iTunes |
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Clean030: Your LinkedIn Profile Sucks | The way you represent yourself and your work online is a critical first step for solopreneurs (and everyone else). Truth is, most of us are bad at talking about ourselves—which is why Erica Breuer can make her living helping you do it right. The founder of CakeResumes.com says that, believe it or not, your LinkedIn profile should not read like a resume; it should speak to your story, not just amass a bunch of 50-cent words. Find out how to change yours up to stand out online, and inject your professional summary with personality and fun in order to land the clients you want—plus, avoid these cardinal mistakes when writing about yourself. | 5/19/2015 | Free | View in iTunes |
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Clean029: How to Be a Thought Leader (and Kill Zombies) | The biggest mistake you can make as a business owner is to think, “I’m in charge.” You’re not, says Daniel DiGriz; the economy is. DiGriz, author of All Marketing Is Dead, has no aspirations to be “the boss” either: He doesn’t hire employees; he hires business owners, because it’s not the size of a company that determines your success; it’s the volume of business you do. DiGriz’s entirely un-self-centered approach to business isn’t just charming; it’s smart as hell. Because while anyone can be a thought leader, far too many mistake it for an ego trip, expecting people to care. In fact, your job as an entrepreneur and budding thought leader is to not be a big shot, but change the conversation in your industry. | 5/12/2015 | Free | View in iTunes |
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Clean028: Terri, Lisa & Taylor | When Taylor Simonson and Lisa Esterhuizen were colleagues in event production in New York City, they worked on national campaigns for big clients…and then realized they could very conceivably go out on their own, and together, do big things for smaller brands. So they got business-married and had a brand baby: Gold Key Events. Taylor and Lisa share the keys to a successful business partnership. Plus: Why you should try Periscope (for reals). | 5/5/2015 | Free | View in iTunes |
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Clean027: Always Have an Ask | When Judi Rosenthal was a financial advisor at Ameriprise, let’s just say she and her female colleagues were fairly outnumbered. Given the traditionally male-dominated world that finance is, Judi saw an opportunity to support women in her industry. So she launched Bloom, a national network of support, advice, and trainings for the women within her company. Now, she’s out on her own, and says key to success is having an ask—no matter who you’re talking to. Plus, why saying you’re bad at something is a habit you need to drop. | 4/28/2015 | Free | View in iTunes |
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Clean026: Make Uncertainty Your Friend with Farnoosh Torabi | The day Farnoosh Torabi got laid off from her job as a journalist was in many ways the day her real career began. Instead of going the safe route and finding another job, Farnoosh ran with her big idea—and it changed the course of her career. In this episode, the author and host of the So Money podcast shares how living with uncertainty is the key to entrepreneurship, and how to survive a layoff and come out the other side thriving. | 4/21/2015 | Free | View in iTunes |
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Clean025: Persistence Pays Dividends with Gary Coxe | Gary Coxe never takes no for an answer—and he says that kind of dogged persistence is the single most important quality for success in business. It separates those who get what they want from those who don’t, and it’s the reason he’s made millions. Gary explains how your own head games are getting in the way of you making the sale or landing the client, why false hope is causing you to pump the brakes when you should be hitting the gas, and why persistence and follow-up are the two key actions you need to be taking every day. | 4/14/2015 | Free | View in iTunes |
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Clean024: Selena Soo of S2 - Your Message Starts with Your Mission | This week, Terri has the opportunity to meet with influential business and publicity strategist, Selena Soo, and the members of her S2 Publicity Mastermind in New York City. The mission: Distill their message and sharpen their presentation skills. In this speed round of interviews, learn how each of these lady business owners is growing their influence and their reach. | 4/7/2015 | Free | View in iTunes |
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Clean023: Work Smarter, Not Harder with Carson Tate | Carson Tate was working in sales when she realized there was a direct correlation between how organized she was and how much revenue she brought in. When her colleagues adopted her system and started earning more, she knew she was onto something. Today, she teaches others professionals of all stripes to take back their time and grow their bottom line. Find out where you’re wasting your time and start optimizing it. | 3/31/2015 | Free | View in iTunes |
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Clean022: Create Something Worth Talking About | Alexis Wolfer always loved fashion and beauty, and came up through magazines. But she also believed in empowering women, and that you shouldn’t have to make women feel bad about themselves to sell them stuff. So she started her own publication: The Beauty Bean, an online destination for natural beauty, nutrition, and wellness with a feminist twist. In this episode, Wolfer, an author, coach, and Real Beauty activist, talks about how she gained editorial cred, monetized her business, and how to create something worth talking about. Plus: Why the competition doesn’t matter as much as you think. http://witnation.com/solopreneur. | 3/24/2015 | Free | View in iTunes |
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Clean021: The Etiquette of Entrepreneurship with Jodi R. R. Smith | Etiquette isn’t just about chewing with your mouth closed; it’s about how you make people feel. As an entrepreneur, everything you do speaks to the kind of business you run, and determines who you will work with—and who you’ll put off. This week: Jodi R. R. Smith, founder of Mannersmith, on how she built a career teaching this vital skill set. Plus: How she creates and tests new products and services, and her rules of thumb on networking, social media, and the art of persistence. | 3/17/2015 | Free | View in iTunes |
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Clean020: Stop Asking, Start Acting | It’s one thing to ask advice from trusted colleagues. But when you keep asking instead of acting, there’s a problem—you’re suffering from analysis paralysis. Dayla Arabella of Boston Women in Media and Entertainment shares how saying yes to things she didn’t know how to do fed her success. Plus: Tea with Carson Hood, founder of Womble (and eavesdropper, which is how I met him! Spontaneous networking in action!). | 3/10/2015 | Free | View in iTunes |
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Clean019: How to Network with Jenny Powers | Networking is critical for your business as a solopreneur, unless you like: Working alone, being alone, and drinking alone. This week, Terri speaks with Jenny Powers, founder of Running with Heels, a busy women’s networking event that happens monthly in New York City. She’ll tell you how she re-envisioned the whole approach to these kinds of events, and gives pointers on how to make any event you go to suck less. Also: Strategies for getting the most out of your day. | 3/3/2015 | Free | View in iTunes |
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Clean018: CYA: How to Keep Your Accounts in Order with Personal Finance Expert Liz Weston | You don’t have to be a CPA to run your business, but you do need to take special care to CYA when it comes to your accounts. Discover one accounting system that sucks less than the others, and learn about what you can and can’t write off, as well as some other key financial insights from personal finance expert and columnist, Liz Weston. | 2/24/2015 | Free | View in iTunes |
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Clean017: Know What You're Great At: An Interview with Heidi Krupp, Krupp Kommunications | To kill it in business, you have to know what you’re good at, and own the crap out of it. First, Terri teaches you how and why to embrace your inner expert. Then, she talks with Heidi Krupp, founder of Krupp Kommunications and finds out how this journalist/producer discovered her innate ability to generate mad publicity for her clients. Also: how Heidi found a mentor, sold her car, and launched her own business—in that order, pretty much. | 2/17/2015 | Free | View in iTunes |
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Clean016: Shark Week: An Interview with Shark Tank Survivor Lori Cheek | Entrepreneur Lori Cheek survived a shark attack—and they’re sharks you know well: ABC’s famous predators, Mark Cuban, Barbara Corcoran, Kevin O’Leary, and Lori Greiner. And she came out with her ego a little bloodied, but ever more focused on her goal: To make her revolutionary approach to dating work. Find out what happened in the wake of her popular segment, and what she learned about business as a result. Also: The worst pitch ever and how to be better at telling people what you need. | 2/10/2015 | Free | View in iTunes |
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Clean015: She’s Got Balls: An Interview with Jill Miller, founder of Yoga Tune Up® | Jill Miller always saw herself as a teacher. She didn’t even know what an entrepreneur was. But once it became clear that what she had wasn’t just expertise, but a scalable brand, everything changed. Now, Miller has a book (The Roll Model), a business, and a growing brand. Oh, and she can’t even keep her product, the Yoga Tune Up® Balls, in stock. Find out how she came around to owning her brand. Also, why you don’t have to be a genius to launch a business. | 2/3/2015 | Free | View in iTunes |
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Clean014: The Business of Friendship | The effect of loneliness is so powerful, it can inflict as much damage as smoking 15 cigarettes a day. This week: Why fostering better friendships is critical to your health and productivity. | 1/28/2015 | Free | View in iTunes |
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Clean013: How To Thrive (P.S. You've Already Got A Head Start) | Inevitably, things go wrong. They have and will. The key to thriving as a solopreneur is your ability to be resilient in the face of stress, and worry, and stupid things that get in your way. Learn about what female entrepreneurs do better than anyone else. Plus, 10 things to stop doing, right now. | 1/20/2015 | Free | View in iTunes |
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Clean012: Are You Over Your Ex (Client)? | This week, Terri weighs on New York Mag’s swan song of ye olde office (and why it doesn’t matter anyway); interviews a fresh-faced serial entrepreneur from the UK, Francesco D’Alessio, who is teaching kids what they should learn in school but don’t; and tells you why, when it comes to your ex clients, you’ve got to take the high road. | 1/13/2015 | Free | View in iTunes |
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Clean011: Get Your Sh*t Together | Now’s the time to get organized. Paula Rizzo, productivity expert and author of the new book Listful Thinking, shows us how to use lists and other productivity tactics so that your life doesn’t spiral out of control. Plus: How and why you should network even if you hate it. | 1/6/2015 | Free | View in iTunes |
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Clean010: How Not to Screw Up Your Client Relationships | No matter what your particular skill set, one of them must be maintaining strong relationships with your clients. How and why to take the high road, even when you don’t want to. Also: Why it’s ok to be a side-gig solopreneur, and not ok to work all the time. Plus, an interview with best-selling author and artist Brett Blumenthal of sheerbalance.com. | 12/23/2014 | Free | View in iTunes |
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Clean009: Should You Have A Podcast? | There are a few great reasons to decide to do a podcast—and plenty of bad ones. Meet Dave Jackson, founder of schoolofpodcasting.com and get the scoop on doing your own. Plus: Holiday tipping & gifts! Why to do it and how much. | 12/16/2014 | Free | View in iTunes |
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Clean008: Day in the Life of a Solopreneur + How to Give Yourself a Promotion | When you don’t work for a traditional company, you don’t get traditional promotions. That lack of hierarchy can be unsettling for a solopreneur—after all, what next? You’ll also learn how to handle boring rate that pays. Plus: Take a peek inside this solopreneur’s daily routine (warning: it’s a make-up free zone). | 12/9/2014 | Free | View in iTunes |
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Clean007: How to Be Happy: The Secret to Being a Self-Sustaining Solopreneur | You don’t have to get laid off, divorced, rejected from grad school, or robbed at gunpoint to change your life and do what you really want. Though that’s one way to do it. Happiness expert Carin Rockind shares her roadmap to success, and how (and how NOT) to make the jump to your new business. | 12/2/2014 | Free | View in iTunes |
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Clean006: The Risk of Being Too Grateful | There is a liability in doing what you love: Not getting paid for it. In this episode, Terri issues a warning about being a little too grateful for the work you do. She also speaks to Bethany Williams, author of 3 Days to a Raise, on how undercharging undermines your career at every level. Plus—the power of the counter offer. | 11/25/2014 | Free | View in iTunes |
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Clean005: Get Personal With Your Brand | Your story does matter. And you definitely have one. Find out what role your own tale has to bear on your brand and your business. Also: Terri speaks with Amie Valpone, founder of The Healthy Apple, shares how she went from corporate drone to a popular blogger, spokesperson, and self-styled food photographer. Plus: How to eat healthy when you’re working from home. | 11/18/2014 | Free | View in iTunes |
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Clean004: Must-Have Marketing Tips for People Who Hate Marketing | Doing what you want to do means not taking any job that comes along. Terri shares a lesson she learned when she did it for the money. Also, Marketing Mentor Ilise Benun shares must-have marketing tips for the solopreneur, even if you loathe marketing—and why hourly rates are not your best bet. | 11/11/2014 | Free | View in iTunes |
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Clean003: Give Yourself A Raise | If you don’t give yourself a raise, no one will. In this episode find out why being uncomfortable with money is the fastest way to lose it. Terri tells you why you should take what Microsoft CEO Nadella said seriously, and then completely disobey it. Then she talks with Robyn Crane, finance and relationship expert and host of The Financial G-Spot on WIT Network about looking your money in the face. | 11/4/2014 | Free | View in iTunes |
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Clean002: How to Stand Up After You’ve Been Laid Off | In this episode of Solopreneur, Terri shares her own story of being laid off and why she refused to file for unemployment; how to keep from working round the clock, and how one self-employed journalist (Emma Johnson, host of “Earn Like a Mother”) took a big risk that paid big rewards, and how you should never think small again. | 10/28/2014 | Free | View in iTunes |
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Clean001: Stop Calling Yourself An Entrepreneur | If you’re a company of one, you may be tempted to call yourself a freelancer. Don’t. It’s low-rent, low-commitment, and will yield low-end results for you. In this episode of Solopreneur, Terri Trespicio says it’s time to give yourself a promotion, and start seeing yourself a leader and provider of top-notch products and services, not just someone there to fill in the gaps until someone gets back from maternity leave. | 10/21/2014 | Free | View in iTunes |
| 47 Items |
Customer Reviews
Excellent Business Podcast
Terri has an excellent voice as a podcaster. Her smooth, yet edgy style makes her entertaining to listen to! Glad I stumbled across her. :)
-Josh Coffy
Excellent Show
I love Terri’s down to earth show. She keeps it real all the time and gives you the truth without sugar coating it. GREAT!
Real world applicable
As a millennial, I can relate to a lot of her shows! love it!
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