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Start Some Shift

By Lara McCulloch

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This is where the wedding and event planning industry come to grow their businesses. Have you ever had someone say, “You’re too expensive”, “Why have I never heard of you guys before” or (our personal favourite) “I can get the same thing elsewhere”? Join Lara McCulloch as she interviews the best minds in branding, sales and marketing to help you build a coveted brand that customers will be willing to pay more for.

Customer Reviews

Not just for event planners!

Wow Lara! Great information here. I love your interview style. I am looking forward to continuing to learn--and I'm not an event planner...sssshhhh don't kick me out! Much success. I'm a fan!

Wow! Great guests!

This is awesome out of the gate! Lara is a great host. This is already changing the way I think about my business! Can’t wait for more...

Great podcast for any entrepreneur

I love how Lara has niched her podcast to event planners, but I find this podcast a great show regardless of what industry you’re in. Lara and her guests provide valuable and actionable content that you can implement now in your business. -Jessica Rhodes

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Customer Ratings