By Business Insider & Stitcher
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Surprising stories about how the biggest, household name brands affect our lives and culture — for better or worse. Host Dan Bobkoff finds tales of tragedy, love, strange histories, unintended consequences, and accidental success. More information at www.businessinsider.com/household-name
||CleanResting Botox Face||Look a little angry? Accused of having a “resting bitch face”? Now, there’s a drug for that: Botox. The early joke about Botox was that it froze faces. But increasingly, people are seeking a different effect: actually altering their expressions, and maybe even their emotions. We trace the story from the discovery that the deadliest toxin on earth could make a face look less “troubled,” to a feminist professor’s Botox investigation that turns personal.||11/28/2018||Free||View in iTunes|
||CleanBetter Call Butterball||Butterball turkey experts have been answering your burning turkey questions since 1981. This week, we hear from the turkey talkers about the wildest calls and how to pull off a “perfect” Thanksgiving dinner. Then listeners call into our own Turkey Talk-Line to tell us about the surprising Thanksgivings they’ve spent at fast food restaurants.||11/21/2018||Free||View in iTunes|
||ExplicitNASA Uncut||We don’t think of most government agencies as brands, but NASA is different. This year is the space agency’s 60th anniversary, so we're diving into NASA’s brand history to bring you little-known stories about a meatball and a worm, some astronauts with gastrointestinal issues, and a middle schooler’s mission to send chickens into space.||11/14/2018||Free||View in iTunes|
||CleanThe Waffle House Index||When a disaster hits the South, chances are the local Waffle House will be back open in no time. The 24-hour breakfast chain is so good at responding to storms that FEMA uses it to determine where to deploy disaster aid. How does Waffle House get up and running so quickly? PLUS: Customer Service takes on Heinz and the mystery of the 57 Varieties.||11/7/2018||Free||View in iTunes|
||CleanSears: There Was More For Your Life||Before Sears filed for bankruptcy, it was run by a reclusive billionaire who'd call into meetings from his mansion on a Florida island. It was one of the unusual ways Eddie Lampert ran the department store chain. He also stopped investing in the stores. The CEO had outwitted kidnappers, and many thought he was defying skeptics on Wall Street, too. This is the story of how Sears stayed alive so long, and how it all fell apart.||10/31/2018||Free||View in iTunes|
||ExplicitGangs? At Disneyland?||Once upon a time, gangs roamed Disneyland in biker vests. They swarmed rides. They got in fights. Or so we thought… The real story is kind of a classic Disney fairy tale: about a princess and her merry band of friends. But is there a happily ever after?||10/24/2018||Free||View in iTunes|
||CleanA Wrench in Tesla||This year, Tesla's image took a hit. The company fell behind on production targets, reports came out that it may be skipping safety tests and making mistakes on the production line, creating more waste. It didn't help that Elon Musk smoked weed on a podcast, attacked a diver rescuing the Thai soccer team, and got sued by the SEC. At the same time, a guy near Boston taught himself how to bring damaged Teslas back to life, and in doing so, he revealed a lot of the cars' flaws. Now the question is: will Tesla support him or stop him?||10/17/2018||Free||View in iTunes|
||CleanThe Amway Dream||Amway is a multi-level marketing company: the structure is triangular, but don't call it a pyramid scheme. The Federal Trade Commission already tried and failed. Now, hundreds of MLMs like Amway are embedded in America's towns and cities, and in the highest offices in government. So how did this happen?||10/3/2018||Free||View in iTunes|
||CleanThe Macy's Home Department||The Macy's at Landmark Mall in Alexandria, Virginia closed its doors for good a year ago. Then, the whole mall shut down. The empty department store become a homeless shelter. And a woman who once worked there, found herself sleeping there.||9/26/2018||Free||View in iTunes|
||ExplicitThe Mattress Firm Conspiracy Theory||We go on a mission to find out why there are so many Mattress Firm stores. How do they end up next door and across the street from each other? Are the mattresses full of money? Reddit users started a conspiracy theory, so we teamed up with WBUR and Reddit’s Endless Thread podcast to put these questions to bed. If you like Household Name, please take a moment to leave a rating and review of Household Name on Apple Podcasts. It really helps people find the show. And if you have feedback, send it to email@example.com.||9/19/2018||Free||View in iTunes|
||CleanThe Jell-O Curse||Allie Rowbottom's life is built on a Jell-O fortune, just like it was for the lives of her mother and her grandmother. But along with the wealth from America's most famous dessert, there came a curse. Now the most recent heir to the Jell-O fortune, Allie tries to make sense of her family history, and all the strange ways Jell-O showed up in their lives. In the process, she learns what the curse means to her. PLUS: Household Name Uncut on all the weird things we used to put in Jell-O molds. Allie Rowbottom is the author of The Jell-O Girls, A family history, which you can find here, or at your favorite bookstore.||9/12/2018||Free||View in iTunes|
||CleanThe Bodies at the Brooks Brothers||There's a Brooks Brothers store across the street from the World Trade Center in New York. Shortly after the attacks on September 11, a young doctor named Sandeep Jauhar headed to ground zero to help. He ended up at the store, which was transformed into a makeshift morgue. Suddenly, he’s put in charge, which was the last thing he wanted. This is a story of ties and white collared shirts, and how heroism is often improvised.||9/5/2018||Free||View in iTunes|
||ExplicitBasically Starbucks||A Pumpkin Spice Latte from Starbucks is the perfect accessory for the "basic bitch." But why? We dive into the PSL's origin story, and trace Starbucks’ route from elitist to basic. PLUS: Product Misplacement with Jean Edelstein.||8/29/2018||Free||View in iTunes|
||CleanThe Coca-Cola President||Not many Presidents can say they got their start driving soda trucks around their country. Mexico’s former President Vicente Fox can, though. We find out what role Coca-Cola played in his rise to power, and investigate Coke’s unprecedented domination in Mexico. PLUS: Customer Service takes on Ikea.||8/22/2018||Free||View in iTunes|
||ExplicitTrader Joe's No-Buck Chuck||Trader Joe’s "Two-Buck Chuck" is the wine that got many of us through college. But when we found out that “Chuck” – or Charles Shaw – is a real guy, we had to know more. Turns out the real Charles Shaw has a wild winemaking past full of gambles, heartbreak, and cruel ironies. PLUS: Product Misplacement with Mindy Eskow.||8/15/2018||Free||View in iTunes|
||CleanThe Last Blockbuster||How has Blockbuster Video survived against the odds so long in Alaska, and what will its decline mean? Before the world’s last Blockbuster stores disappear forever, we pay them a visit on the last frontier to find out.||8/8/2018||Free||View in iTunes|
||CleanDonald and Ivana's Affair (with Pizza Hut)||When Pizza Hut can’t get anyone to buy their new Stuffed Crust Pizza, help comes from an unlikely pair: Donald and Ivana Trump. We hear the behind the scenes making of this ad, and in turn, the making of a president. PLUS: Our first installment of Uncut with Household Name's producers.||8/1/2018||Free||View in iTunes|
||ExplicitTGI Fridays: The Tinder of the 1960s||You wouldn’t know it from the tired decor at TGI Fridays today, but this family restaurant has a sexy past. It was once a game-changing singles bar, which arrived on the cusp of the sexual revolution. We go back to the 60s and 70s to experience the original Fridays, and find out how it has changed the way we meet, date and marry.||7/25/2018||Free||View in iTunes|
||CleanHousehold Name Trailer||Business Insider is teaming up with Stitcher to bring you surprising stories behind the brands we all know, whether we love them or loathe them. Host Dan Bobkoff will change the way you think about Pizza Hut, TGI Fridays, Starbucks, and dozens of other household name brands. Household Name premiers July 25. Subscribe now!||7/16/2018||Free||View in iTunes|
So excited for this podcast!
Been a big fan of the BI podcasts for a while and I’m so happy they’ve got a new and fresh one in the works! Can’t wait!
I was so wrong...
I had anticipated this show being a thinly veiled advertisement/product placement for a few of the brands discussed, but boy I was wrong. It is so fascinating and thoroughly researched. Excellently produced! I look forward to new episodes each week.
Excited for where this podcast is going!
Fun stories about business that don’t feel like business stories at all!