The C2C Podcast
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Marketing is changing. With internet advertising now 20 years old and traditional media dying a slow death, where do marketers turn? Meet Customer-to-Customer (C2C) Marketing. C2C transforms your most loyal customers into your greatest advocates. C2C powers your brand through in-person connection and genuine community. This podcast will teach you to build your own events community, using C2C, before your competitor does.
||CleanEP2: From Obama to Fiverr: How the Snowflake Model Creates Movements||Today on the show, we welcome Brent Messenger, the Global Head of Community for Fiverr. If you haven’t already heard of Fiver, it is the world’s largest marketplace for creative and digital services. Brent has also worked for the 2008 Obama for...||3/22/2019||Free||View in iTunes|
||CleanEP 8: Building Communities Evangelist Superfans with Salesforce, Slack, and Atlassian||Derek sat down with 3 of the best community builders in the world to talk about how they built their communities. The guests were Elizabeth Kinsey (Developer Marketing Manager at Slack), Leslie Lee (Senior Director, Customer Engagement at Atlassian)...||3/13/2019||Free||View in iTunes|
||CleanEP7: Announcement: Bevy Acquires CMX||Today’s episode is short and sweet! We have announced that Bevy Labs has acquired CMX, which is the premier community for community professionals. Bevy and CMX have been working together for a couple of years now, and have worked together on a lot...||3/4/2019||Free||View in iTunes|
||CleanEP6: How Gainsight Created A New Category with Community||Welcome back to the C2C Podcast. Our guest today it Brian Brannon, who is currently a Corporate Marketing Manager over at Gainsight, the leading customer success platform. In his role, Brian develops the Gainsight brand's narrative in order to better...||2/28/2019||Free||View in iTunes|
||CleanEP5: How Sketch Manages 100 Cities Running Events||Today on the show, we welcome Patrick Hill, a Community Manager at Sketch. If you haven’t already heard of Sketch, it has skyrocketed to become a staple in the creative community. They doubled down and invested in their in-person communities. In...||2/18/2019||Free||View in iTunes|
||CleanBonus: Upfront Ventures - Community is the Future of Brands||On today’s episode, we hear from Kobie Fuller, who is a general partner at Upfront Ventures, the largest venture fund in Los Angeles that focuses on investing in software and consumer product companies. Previously, Kobie worked at Accel Ventures and..||8/17/2018||Free||View in iTunes|
||CleanBonus: 6 Tips to Optimize Your Community Funnel with Branch Metrics||Today on the show we welcome Elizabeth Kinsey, the Marketing Director at Branch Metrics. Branch Metrics is the mobile marketing and linking platform that powers companies like AirBnb, Target and many others.||7/18/2018||Free||View in iTunes|
||CleanEP4: Getting Buy-In for Community with CMX||Today on the show, we welcome the “Dalai Lama of community,” David Spinks. David is the Founder and CEO of CMX – the world’s premier community for community professionals. David consults with top innovative companies on building community,...||7/18/2018||Free||View in iTunes|
||CleanEP3: The Next Revolution in Marketing||Today on the show we welcome your very own host, Derek Anderson. Derek is the CEO and Cofounder of Startup Grind, which is one of the largest communities for entrepreneurs in the world, with over 400 chapters in 100 countries.||7/18/2018||Free||View in iTunes|
||CleanEP2: From Obama to Fiverr: How the Snowflake Model Creates Movements||Today on the show, we welcome Brent Messenger, the Global Head of Community for Fiverr. If you haven’t already heard of Fiver, it is the world’s largest marketplace for creative and digital services. Brent has also worked for the 2008 Obama for...||7/18/2018||Free||View in iTunes|
||CleanEP1: How Duolingo Hosts 500 Events a Month And You Can Too||Today on the show we welcome Laura Nestler. We refer to Laura as the “community unicorn” as she is the Global Head of Community at DuoLingo and spoke at Startup Grind’s Bevy summit earlier this year. If you haven’t already heard of DuoLingo,...||7/18/2018||Free||View in iTunes|
||CleanTrailer: What is Customer to Customer Marketing?||Welcome to the C2C Podcast, a podcast dedicated to sharing from the best the world has to offer on all of the great opportunities inside customer to customer marketing. Tune in as host, Derek Anderson, explains what this is all about and how they...||7/18/2018||Free||View in iTunes|
Great presentation. Very informative.
Had a friend who is a community manager share this with me, I think I finally have a better sense of how people can get ROI out of these types of programs will definitely stay tuned.
Yes, yes and yessss! I love Derek's in person interviews and this style is really cool!