The Database, a Nielsen podcast
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In Nielsen's The Database, we'll explore topics and trends across a variety of industries—digital, FMCG, retail, media and more—using Nielsen data and research. Experts will bring the data to life and share why it matters.
||CleanEpisode 13: Where Local and Out-of-Home TV Viewing Fit Into Today’s Media Landscape||On this episode, we’re going to take a look at lo…||8/6/2018||Free||View in iTunes|
||CleanEpisode 12: A Look at the Growing World of Streaming and Over-the-Top Video||This episode of The Database explores the growing…||7/23/2018||Free||View in iTunes|
||CleanEpisode 11: Meeting Today’s Multicultural Consumers||This episode explores the multicultural consumer …||7/9/2018||Free||View in iTunes|
||CleanEpisode 10: Understanding Advanced Audience-Based Buying and Addressable TV||For the past 50 years or so, the process of buyin…||6/25/2018||Free||View in iTunes|
||CleanEpisode 9: Opportunities in Esports||This episode of The Database delves into the worl…||6/11/2018||Free||View in iTunes|
||CleanEpisode 8: Navigating Big Data||With consumers generating so much data, brands an…||5/29/2018||Free||View in iTunes|
||CleanEpisode 7: The Latest Look at the Changing Beauty Landscape||More than nearly any other fast-moving consumer g…||5/14/2018||Free||View in iTunes|
||CleanEpisode 6: Opportunities in Emerging Markets||The rules to the emerging market playbook is chan…||4/30/2018||Free||View in iTunes|
||CleanEpisode 5: Media Minutes, Digital Devices, and the Generation Driving Today’s Trends||Can you imagine your life without your smartphone…||1/22/2018||Free||View in iTunes|
||CleanEpisode 4: A Look at What's Driving Modern Health and Wellness||Americans are striving to be healthier—and that m…||1/8/2018||Free||View in iTunes|
||CleanEpisode 3: Getting Into the Spirit With Holiday Media||Whether it’s the sound of holiday hits on the rad…||12/17/2017||Free||View in iTunes|
||CleanEpisode 2: Navigating Change in the U.S. FMCG Industry||Disruption. Change. Evolution. Digitization. All …||12/4/2017||Free||View in iTunes|
||CleanEpisode 1: Holiday Creep Is Extending the Holiday Shopping Season||When does the U.S. winter holiday season start? M…||11/17/2017||Free||View in iTunes|
||CleanWelcome to The Database, a Nielsen Podcast||In this welcome episode, Bill and Katie, two edit…||11/16/2017||Free||View in iTunes|
Very interesting information!
This podcast offers tremendous insights in a fun and informative way. I look forward to hearing more topics.
Making data convos accessible
Great listen - love the discussion and banter on media and sales trends. Keep it coming!
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