The Deep End Design » Podcasts
By graphic designers Wes McDowell, Mikelle Morrison & Sam Cox
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If you are a graphic designer, web designer or a visual designer of any kind, this is the podcast for you. Each episode tackles a different graphic design related topic, from finding better clients to online portfolios to making sure you get paid. We also offer tips and tricks in our "Do Yourself a Favor" segment and advice when we answer a listener question. The Deeply Graphic Design-Cast is hosted by three successful, working designers with a wealth of real world experience to draw upon, so listen close! You're bound to learn something in each and every episode. Email listener questions to email@example.com. Yours may be answered in a future episode!
||DesignCast 59: Overcoming Price Objection||When speaking with prospective clients, one topic that will invariably come up is price. But what do you do when a potential client thinks your design services are just too expensive? - In this episode, we tackle the topic of how to deal with clients ...||4/14/14||Free||View In iTunes|
||DesignCast 58: Saying Nope to Spec Work||Do you like working for free? Neither do we. The creative field has always been plagued by the notion that what we do is somehow not "real" work, and should only be paid for upon approval. It has become increasingly common for potential clients to requ...||3/28/14||Free||View In iTunes|
||DesignCast 57: How to Develop a Branding Guide||Everyone knows that the logo is the cornerstone of a company's branding and identity. But why stop after just designing the logo for a client? Not only is offering a printable set of branding guidelines invaluable to your clients,||3/21/14||Free||View In iTunes|
||DesignCast 56: Design Contract Lifesavers||If you've been listening to the show for a while, you will remember that we did a whole episode covering all the basics of graphic and web design client contracts. But over the past few years, plenty of situations have come up with our own clients that...||2/24/14||Free||View In iTunes|
||DesignCast 55: When Good Designs Go Bad||We've all been there. You design something awesome for a client, hand over the files, and then you see that it has been changed. Maybe a small tweak, or maybe it has been transformed into something unrecognizable. Something awful. Something,||2/9/14||Free||View In iTunes|
||DesignCast 54: What’s in it For Me?||When marketing our design services to clients, it is common to spend a lot of time talking about what we do, and how good we are at it. Unfortunately, focusing on that alone is not enough to entice the discerning client.||1/27/14||Free||View In iTunes|
||DesignCast 53: Designer Deductions||We'll bet you hate thinking about taxes. We also bet you love saving your hard earned money! While paying taxes is the burden of just about every person on this planet, it can be especially hard on freelance graphic designers. Luckily,||1/13/14||Free||View In iTunes|
||DesignCast 52: The Year End Wrap-Up||We're coming right up on 2014, and what better time to stop and look back on what we learned this past year? (We thought about doing it in July, but is just seemed premature.) Wes, Mikelle and Sam each talk briefly about the biggest lesson they learned...||12/23/13||Free||View In iTunes|
||DesignCast 51: The Designer’s Holiday Gift Guide 2013||Our gift guide show last year was such a runaway hit that we had to do it again. Listen as Wes, Mikelle and Sam go over some of their top picks for gifts you should be asking for this year. Some are clearly just for designers,||12/9/13||Free||View In iTunes|
||DesignCast 50: Giving Thanks & Answering Your Questions||Is it just a coincidence that we happened to reach 50 episodes just in time for Thanksgiving? Yes it is! But even so, what better way to thank you, our loyal listeners, than another super-fantastic listener question show? In this episode,||11/25/13||Free||View In iTunes|
||DesignCast 49: Mobile Web Design Tips & Trends||In this episode, we were lucky enough to have Patrick McNeil, the author of The Mobile Web Designer's Idea Book sit down with Wes for a chat about the latest trends in the ever evolving world of mobile web design.||11/11/13||Free||View In iTunes|
||DesignCast 48: Jeepers! It’s the Scope Creeper!||Wrapping up our "design dilemma" series, this week we focus on a spooky Halloween tale that will strike fear in the hearts of designers everywhere... scope creep! So take a listen... If you dare. - Sam recently faced such a tale of terror in his own s...||10/28/13||Free||View In iTunes|
||DesignCast 47: The Clever Logo Conundrum||We recently had an episode dedicated to a design dilemma Mikelle was facing with a client. So we decided to make this into a series all about one big problem each of us is facing in our business. In this episode, it's Wes' turn. -||10/14/13||Free||View In iTunes|
||DesignCast 46: The Graphic Designer’s Home Office||Working from home can be pretty sweet. You can work in your pajamas, and it's pretty much the shortest commute ever. But being a freelance designer only works if your home office is in top shape. In this episode,||9/23/13||Free||View In iTunes|
||DesignCast 45: The Curious Case of the Copycat Client||We may know a lot about the ins and outs of running a successful design studio, but we regularly run into dilemmas of our own. Mikelle had a recent client scenario which devolved from looking to an existing site for "inspiration" into the client wantin...||9/9/13||Free||View In iTunes|
||DesignCast 44: The Creative Director Track||Being a graphic designer is great. But many designers have aspirations of going even further in their creative careers, and for some that means becoming a creative director one day. In this episode, the gang breaks down how to be a creative director; w...||8/26/13||Free||View In iTunes|
||DesignCast 43: Smarter Ways to Get a Website Credit Link||If you design websites for clients, one added perk is being able to get a "site by" credit link pointing back to your portfolio site. It's good to attract future clients, and good for general SEO benefits. That is until Google rolled out the Penguin up...||8/13/13||Free||View In iTunes|
||DesignCast 42: Finding a Graphic Design Job After Graduation||Well it's summer, and that means lazy beach days and tropical cocktails consumed from hollowed out fruit shells. Unless of course, if you're a recent design school graduate, in which case you better be busting your ass trying to find a job!||8/5/13||Free||View In iTunes|
||DesignCast 41: Getting Clients On Board With Your Ideas||Do your clients always go along with your creative ideas and concepts? If the answer is yes, then you can skip this episode. But if you're like the rest of us, sometimes it takes some convincing to get your clients to see things your way,||7/15/13||Free||View In iTunes|
||DesignCast 40: The Listener Question Rager!||These past 40 episodes have flown by, and to mark the occasion, we are doing another listener question party show. We love these shows the most, because we get to really involve you, the listener. This time around, we have even more questions to answer,||7/1/13||Free||View In iTunes|
||DesignCast 39: 2013 Logo Design Trends||While we're in full-on trend-reporting mode, lets shed some light on one of our favorite topics - logo design! On this episode, we were lucky enough to have Bill Gardner, founder of LogoLounge.com to sit in with us,||6/17/13||Free||View In iTunes|
||DesignCast 38: Web Design Trends of 2013 Part 2||If you listened to the last episode, then you have already gotten a taste of some of what the web design world is showing us this year. In this episode, we wrap up our list of our favorite web design trends of 2013 that we found in Patrick McNeil's The...||6/3/13||Free||View In iTunes|
||DesignCast 37: Web Design Trends of 2013 Part 1||We discovered an awesome little book called The Web Designer's Idea Book Volume 3 by Patrick McNeil. It is so handy, so chock full of all the newest web trends that we just had to let our listeners in on the action. In this episode,||5/20/13||Free||View In iTunes|
||DesignCast 36: Should You Ever Offer Discounts?||One thing designers constantly hear is to charge what you're worth, and don't discount yourself. However, there are times in every designer's career when it seems like a perfectly reasonable idea to offer a discount.||5/6/13||Free||View In iTunes|
||DesignCast 35: Designing Within a Niche||To be a generalist or a specialist... its one of the biggest quandries we as graphic designers face. While working in a niche will make your appeal somewhat more limited to the mass market, the potential to dominate one particular niche is a very tempt...||4/22/13||Free||View In iTunes|
||DesignCast 34: Branding Yourself as a Graphic Designer||Of all the things that designers do, coming up with your own branding can be the toughest. More than just a logo, your branding is the personality of your business. It's important if you want to attract the right types of clients,||4/8/13||Free||View In iTunes|
||DesignCast 33: The Smart Way to Showcase Your Work (Portfolio Site Pro-Tips Series)||To conclude our Portfolio Site Pro-tips series, the gang talks about the best ways to show your work on your website. We talk about why lightboxes might be a tired trend, and how to structure your portfolio pages for maximum impact for potential clients,||3/25/13||Free||View In iTunes|
||DesignCast 32: How to Get Amazing Client Testimonials (Portfolio Site Pro-Tips Series)||Would you ever buy a product or service online without seeing a rating or review? Neither would we, and neither would your potential clients! The best way around this is to turn your existing graphic design clients into raving fans,||2/25/13||Free||View In iTunes|
||DesignCast 31: How to Make Graphic Design Case Studies Work for You (Portfolio Site Pro-Tips Series)||Ever wonder how you can make potential clients see what exactly you can do for them? Well the Deeply Graphic gang is on the case! On this episode, we're talking all about case studies, which can be an extremely powerful tool to help future clients see ...||2/13/13||Free||View In iTunes|
||DesignCast 30 : The Dirty Thirty Listener Question Show||Well we made it to 30 episodes, and we have you to thank for it! To show our appreciation, we have put together what may be our best listener question show yet. We get so many great questions from you, our listeners,||1/28/13||Free||View In iTunes|
||DesignCast 29 : Secrets to a Powerful Homepage (Portfolio Site Pro-Tips Series)||There's no place like home! The homepage of your portfolio website is the first impression you will likely make on potential clients, so make it count! In this, our second in our "Portfolio Site Pro-Tips" series,||1/14/13||Free||View In iTunes|
||DesignCast 28 : Crafting the Perfect “About” Page (Portfolio Site Pro-Tips Series)||Since a graphic designer's most valuable showcase of their work is the portfolio website, we thought it would be a great idea to do a series on how you can make the most of yours. In this, the first installment of the series, Wes,||12/29/12||Free||View In iTunes|
||DesignCast 27 : The Graphic Designers’ Holiday Gift Guide, 2012!||Oprah has her Favorite Things show, and we just happen to have some favorite things of our own. Things that every graphic and web designer will want to get his or her hands on this holiday season. Whether you celebrate Christmas, Hanukkah, or Festivus,||12/10/12||Free||View In iTunes|
||DesignCast 26 : Ten Simple Questions to Ask Web Design Clients||Whenever you design a website for someone else, you need to know what they want and more importantly, what they need. The best way to figure all that out is to ask smart questions. Questions that are designed to get right to the heart of what matters t...||11/26/12||Free||View In iTunes|
||DesignCast 25 : A Happy Client is a Repeat Client||Every designer knows that its way harder to land a new client than it is to keep one you already have. Unfortunately, a lot of freelancers don't always treat their clients right, which can lead to... well it doesn't lead to much. In this episode,||11/12/12||Free||View In iTunes|
||DesignCast 24 : Blogging to Boost Your Graphic Design Business||To blog or not to blog? It's a question with an easy answer. Blogging is one of the easiest and most effective ways to get your name out there as well as to gain "expert" status in the field of graphic design. In this episode,||10/29/12||Free||View In iTunes|
||DesignCast 23 : Rock Your Graphic Design Resume||Wouldn't it be great to just design for design's sake? If only there were money in that! But graphic design is a job, like any other job. And looking for a job requires a killer resume. On this week's show we lucked out into getting certified resume wr...||10/15/12||Free||View In iTunes|
||DesignCast 22 : I’ve Made a Huge Mistake! Now What?||Its true what they say — $&!# happens. It just sucks when it happens in business, particularly when it happens in front of a client. But when life throws you a curveball, its all in how you handle the situation. - In this episode,||10/1/12||Free||View In iTunes|
||DesignCast 21 : How to Build Up Your Design Portfolio||Is your graphic design portfolio lacking? This is a problem faced by designers of all experience levels, but the good news is that it is actually under your control. You can add great new portfolio projects anytime you want.||9/17/12||Free||View In iTunes|
||DesignCast 20 : The Listener Question Show Part 2||Its hard to believe we've already reached 20 episodes! Even more unbelievable is the number of amazing questions we get from our listeners on a weekly basis. So for our 20th show celebration, we are going to once again clean out the old inbox and answe...||9/3/12||Free||View In iTunes|
||DesignCast 19 : Where Are All the Clients?||What's the biggest roadblock between you and freelance success? Clients. Specifically, GOOD ones. Lets be honest, good clients keep the bills paid and the lights on, so you need to know where to find them. In this episode,||8/20/12||Free||View In iTunes|
||DesignCast 18 : Graphic Design Leave-Behinds||If you don't utilize some kind of graphic design leave-behind, or if you don't even know what one is, you need to listen to this episode! Making a good impression at a job interview or client consultation is great,||8/6/12||Free||View In iTunes|
||DesignCast 17 : Working With Creative Placement Agencies||If you haven't been able to score a design job or clients on your own, then creative placement agencies might just change your luck. Just by signing up and meeting with a recruiter in your area, you can have someone on your side.||7/23/12||Free||View In iTunes|
||DesignCast 16 : Getting Off the Revision Merry-Go-Round||Whether you're a freelance designer, or work in an agency or a more corporate gig, graphic design revisions are ALWAYS a part of the job description. Nailing a design on the first try is a rarity, but its always nice to get the final product as efficie...||7/9/12||Free||View In iTunes|
||DesignCast 15 : What’s New in Adobe CS6?||The newest version of Adobe's Creative Suite is out, and it turns out that it is a heftier upgrade than we have seen in the past few versions. In this episode, we talk about what's new in Adobe CS6. Specifically we go over a lot of the new features tha...||6/25/12||Free||View In iTunes|
||DesignCast 14 : A Pinteresting Turn of Events||In case you haven't heard, Pinterest is the newest and possibly the most designer-friendly social media network out there, where you can "pin" all of your favorite things on the web to a great big virtual pinboard. In this episode,||6/11/12||Free||View In iTunes|
||Bonus Episode!||We recorded a full-length bonus episode just for our fans! This one isn't available on iTunes, and the only way to download it is by clicking on the button below: - All you have to do is tweet about us or post to your Facebook page about us.||5/30/12||Free||View In iTunes|
||DesignCast 13 : Get it in Writing! Our Guide to Graphic Design Contracts||If you work for clients, you absolutely have to use a graphic design contract. Too much can go wrong without one, and its just good common sense to protect yourself and your client with a solid contract. In this episode,||5/21/12||Free||View In iTunes|
||DesignCast 12 : How to Write a Graphic Design Proposal||Do you write proposals for prospective clients? They can be a powerful sales tool, especially when done right. Many designers are either intimidated at the thought of writing one, or they just don't see the value in it. I assure you,||5/7/12||Free||View In iTunes|
||DesignCast 11 : Business Card Design Tips & Tricks||Designing your own business cards can be an agonizing task. There are just so many stylistic and finish options, and with the ever-growing number of social media links, what should you include? This week, the gang addresses all the choices facing us as...||4/23/12||Free||View In iTunes|
||DesignCast 10 : The Listener Question Show||We have been getting so many great questions from our listeners, and answering just one per episode was keeping our inbox pretty full. So we decided to celebrate our 10th episode by clearing out the mailbox and answering a bunch of your design-related ...||4/9/12||Free||View In iTunes|
||DesignCast 9 : How to Spot & Avoid Problem Clients||We love working with great clients! Unfortunately, some of the bad ones will crush your soul if you let them. In this episode we talk all about the warning signs of potentially problematic clients, because if you know what red flags to look out for,||3/26/12||Free||View In iTunes|
||DesignCast 8 : The Logo Design Process w/ Special Guest Jacob Cass||We were lucky enough to get Jacob Cass of justcreative.com to sit in with us for our big, fat logo design episode. Listen in as we pick Jacob's brain about his process, how he gets clients, and how he makes sure he gets paid for his work. -||3/12/12||Free||View In iTunes|
||DesignCast 7 : The 2012 Web Design Trends Spectacular! Part 2||There were just too many web design trends to fit in one episode, so here is the exciting conclusion to the list. Wes, Mikelle and Brandon talk about 6 new trends, as well as pajama jeans for men, and Brandon introduces us to the dangers of "the straw ...||2/27/12||Free||View In iTunes|
||DesignCast 6 : The 2012 Web Design Trends Spectacular! Part 1||Well its a new year, and its only natural to ask ourselves what 2012 will bring us in the wonderful world of web design. In this episode, the gang talks about all the new trends that have already started popping up, and are quickly gaining momentum.||2/13/12||Free||View In iTunes|
||DesignCast 5 : Fixed vs. Hourly Pricing For Designers||Every web & graphic designer I know has pretty strong feelings about how to price their services. They seem to fall into 2 camps: fixed pricing and hourly pricing. In this episode of the podcast, the gang talks about the pros and cons of each method,||1/30/12||Free||View In iTunes|
||DesignCast 4 : Your Support Team||Web & graphic designers are always trying to expand their business, and the best way to do that is to focus on what you do best, while subcontracting out other tasks, such as development, copywriting, illustration, etc.||1/16/12||Free||View In iTunes|
||DesignCast 3 : Your Online Portfolio||If you are a graphic designer or web designer, chances are you have an online portfolio. In this episode, we discus our portfolio websites, best practices, what to include, and what NOT to include. We also touch on how to dress for a design interview,||12/27/11||Free||View In iTunes|
||DesignCast 2 : Graphic Design Inspiration||In this episode, Wes, Mikelle & Brandon share their favorite sources of graphic design inspiration. Websites, movie posters, fashion photography, nothing is off limits when it comes to finding inspiration. We also offer some tips and tricks we've learn...||12/24/11||Free||View In iTunes|
||DesignCast 1: Getting Our Start in Graphic Design||In our inaugural episode, we talk about how we got started in graphic design, specifically how we got started working for ourselves. So we've got some interesting "gettin'-to-know-us" backstory, and some tips, including practicing for job interviews,||12/24/11||Free||View In iTunes|
If you love commercials...
Sometimes interesting but surprisingly uninformative program that seems heavier on ads than substance. Other reviews point out the heavy plugging. The first 4-10 minutes of EVERY program is commercials of some sort, then sprinkled throughout what's left. There are a dozen better podcasts without the buzz marketing.
Wonderful Industry-Insider Podcast :)
Wes' "Deeply Graphic DesignCast" is an awesome little tidbit of industry insider goodies! It's refreshing to hear about tips, trends and general working methodology direct from fellow creatives, who explore issues from all angles, including client, business and creative. Definitely check it out. From an LA-based graphic designer and now-happy subscriber! :) J
Three average designers talking shop
I'm revising my review. Full disclosure, I've left my original review below so you can see where I've come from.
I didn't like this podcast initially but I wanted to keep listening because I love design. I originally gave this podcast only two stars but over the last three episodes I have really heard a turn for the better in every respect and so I'm 'Ret-conning' my review to add two more stars.
This show has really found it's legs. The conversations are more dynamic. The show went from being three self-congratulatory, timid designers in the beginning to three much more sure and powerful voices speaking to the problems, frustrations and excitements of their industry. Instead of skimming over the top of subjects as part of a rushed, 25 minute conversation, they have broadened the format to well over an hour giving sufficient breadth and thought to the topics. They have included a guest on one episode (Something I hope to hear much more of) and talked a lot more specifically about what makes good design good. The show is starting to feel more solid too with a new intro and announcer as well as a more established structure to the segments.
I give it four stars. This show still has room to grow but if they continue to raise their game the way they have recently, the show can't help but be a five start podcast in the near future.
Original review below:
"I really don't want to be harsh and stating that is not a good way to start a review where my main intent is to encourage the makers of the podcast-but that is my position.
To restart, this is not a bad podcast it's just not good, yet.
Here's the thing, these are three deeply average designers with a very standard corporate view of design. Safe, boring, humble to the point of being obsequious and, well, safe. They are also not used to speaking on mics but that's a skill that can be learned. The fact that they are all new at podcasting shouldn't be held against them. They will get better at it. By episode six, they ARE better at speaking and keeping the entertainment value high enough to be tolerable. What I do have to hold against them is the utter averageness of their philosophy. The total banality of their advice and the over-all lack of conviction they bring to discussions of design is hard to listen to. Design is not for the timid. Not good design. Good designers can talk with steely rigor about their ideas without qualification. The basic problem with this podcast is that you won't learn anything from these three.
I do want them to have a successful podcast. Because I love design. I love listening to designers talk about why they do it and what's great about it. I like to hear someone with a fire in their belly to change the world through the elegance of their concepts impress upon an audience why they think they have done something new, or talk about where someone else has. Talking about why design is good is the real meat that this podcast is missing. Right now it feels like a support group for scared middle managers who want to know where the storm cellar is in case of a drizzle.
I have a few small suggestions which may really improve the show and perhaps help it last.
1) Talk about design. Your tips and tricks are fine but they only serve to help other scared middle manager types keep their jobs for a little longer. Take stands on why something is good, debate it and change your minds when something even better comes along.
2) Get guests. The three podcasters sound like a circle j**k. Get a few superstars to come on the show and talk about truly new ideas and why they work. Have a different guest each show and find time for segments on particular examples of good design.
3) Longer show. Yes I know I just shredded the show but I want more of it. The host grazes topics without any depth, shuffling his two co-hosts rapidly past anything interesting. Get deeper and stay longer. Trust that your audience is into your topic enough to stick around.
That's it. I don't like the show - yet, but I will stick around and root for it to get better; because I like design."