The Funnel: An Ecommerce Podcast
By Blue Acorn
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Join hosts Shannon Kenneally and Casey Long from Blue Acorn as they interview ecommerce experts about the latest industry news and trends. Guests come from a wide range of backgrounds and share insight into topics such as leveraging user-generated content, following shipping best practices, optimizing the user experience, and the power of product registration.
||CleanHow to Leverage User-Generated Content||Shannon and Casey chat with Ben Kadory, Head of US Partnerships at Yotpo. We discuss the role UGC plays in a brand's ecommerce and marketing strategy, how to motivate shoppers to leave comments and share images, and UGC success stories.||2/14/2019||Free||View in iTunes|
||CleanTapping Into Retail Customers with Product Registration||Shannon and Casey chat with Dan Forno, Direct of Client Success at Blue Acorn, about product registration. While it's not the sexiest ecommerce topic, it's a necessary strategy for brands that want to reach retail shoppers and gather customer data.||1/14/2019||Free||View in iTunes|
||CleanHow Shipping Plays Into Your Ecommerce Strategy with ShipperHQ||Karen Baker, founder and CEO of ShipperHQ, join Shannon and Casey to discuss how shipping plays into the ecommerce strategy, what customers expect in terms of shipping, the top shipping myths, and the biggest mistakes companies make in their shippin...||12/14/2018||Free||View in iTunes|
||CleanOptimizing the Mobile Payment Experience||Shannon and Casey chat with Greg Harvell, Principal Front-End Architect at Blue Acorn. They discuss all things mobile payments: why consumers prefer, how they boost conversion rates, the ideal user interface, and future trends.||11/15/2018||Free||View in iTunes|
Very insightful podcast
Excellent podcast for ecommerce pros. Does a good job on covering relevant topics and providing actionable tips.
Really good listening!
Great eComm expertise!
Wonderful overview of mobile payments and best practices. Guest was very knowledgeable. Looking fwd to more episodes!