The Profitero Podcast
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Profitero’s brand new Podcast series collaborates with various thought leaders and influencers including, The Mars Agency, Compass Marketing, Brick Meets Click, Flywheel Digital and ChannelSight, to discuss the key eCommerce trends impacting the CPG and retail sector today. Targeted at retail and CPG leaders, we’ll be discussing major market developments, interviewing industry experts and operators, as well as sharing insights and strategies for improving performance in the online channel.
||CleanEpisode 42: How to Define and Lead Digital Transformation||The FMI and Nielsen has forecast that 70% of US shoppers could be buying groceries online by as early as 2022. But how should CPG businesses be preparing for this seismic shift? Keith Anderson is joined by Oskar Kaszubski, a global eCommerce leader w||5/1/2018||Free||View in iTunes|
||CleanEpisode 41: The Democratization of Voice||At the start of the year, Forbes magazine called 2017 ‘the year of voice’ and study after study points to the phenomenal growth of voice-activated devices. In this new episode, Keith Anderson is joined by Eric Bisceglia, VP of Go-to-Market at voice||11/27/2017||Free||View in iTunes|
||CleanEpisode 40: How Brands Can Optimize for Seasonal and Commercially-Driven Events Like Prime Day||As Prime Day has proven, “fabricated” online shopping events can drive significant spikes in traffic and sales volume during times of the year that historically may not have been seasonal peaks. In this episode Keith Anderson is joined by Nicole V||9/5/2017||Free||View in iTunes|
||CleanEpisode 39: Establishing an eCommerce Strategy, Team and Capabilities||As eCommerce continues to evolve and disrupt newer online categories like food and grocery, the path to success demands different strategies, skillsets, and capabilities. In this episode Keith Anderson is joined by Tim Madigan, Vice President of eCo||8/22/2017||Free||View in iTunes|
||CleanEpisode 38: Trading with Amazon – Building a Profitable Relationship||On the back of expansion into new categories such as Grocery, new touch points such as Prime Now, and new technologies such as Alexa, Amazon is rapidly expanding its ecosystem – creating a vast landscape of untapped opportunity for suppliers. Andrew||7/18/2017||Free||View in iTunes|
||CleanEpisode 37: eCommerce: How to Define Success, Where to Play, and Ways to Win||eCommerce continues to be an increasingly dynamic landscape and a significant opportunity for brands across many different platforms: Amazon, retailer dot com sites (e.g Walmart.com) as well as DTC (direct to consumer). Profitero’s SVP Strategy and||7/11/2017||Free||View in iTunes|
||CleanEpisode 36: What a Whole Foods Acquisition Would Mean for Tech, Retail & Grocery||In this episode Keith Anderson is joined by Jason Del Rey, Senior Editor of Commerce at Recode. They discuss what the potential Amazon acquisition of Whole Foods means to both sides, what it means to the grocery industry, and the future of retail.||6/27/2017||Free||View in iTunes|
||CleanEpisode 35: How Alcohol Brands Can Tap the eCommerce Opportunity||eCommerce is making an impact on just about every industry imaginable, and alcohol looks set to be the next sector to be disrupted by the continued shift to digital. In this episode, Profitero’s SVP Strategy and Insights Keith Anderson is joined by D||6/16/2017||Free||View in iTunes|
||CleanEpisode 34: Instacart’s Take on Online Grocery: Is the US at a Tipping Point?||Online grocery shopping is widely regarded as the fastest growing segment in the overall grocery retail market. A recent report by FMI-Nielsen projects that online grocery spending could increase from 4.3 percent of total U.S. food and beverage sales cu||4/26/2017||Free||View in iTunes|
||CleanEpisode 33: Emerging Brands and the Online Opportunity||The online channel represents a massive opportunity for new and emerging brands, enabling challenger brands to grab a disproportionate share of the market. Profitero’s SVP Strategy and Insights Keith Anderson is joined by Arnold Ventura, VP of Busin||2/23/2017||Free||View in iTunes|
This podcast has potential. Most ecommerce podcasts seem oriented to smaller sellers, but this one sounds like it’s for big brands. Good balance between big picture ideas and tactics.
Smart mix of guests and insights
Listening to the first collection of episodes, I really like the tone and pace of the podcast. It's approachable and interesting for someone new to ecommerce but not too basic. I've definitely learned something from it. Good sound quality. Would listen again.
I found this to be very informative, I recommend it.
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