The Remarkable Credit Union Podcast
By Pixelspoke
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Description
This podcast is aimed to help credit union leaders and marketers think outside of the box about marketing, technology and community impact. Each episode we bring on guests from inside and outside of the industry who will challenge your preconceptions about business as usual.
| Name | Description | Released | Price | ||
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1 |
CleanBringing Humanity to Product: The Grovemade Story | Ken Tomita, co-founder and CEO of Grovemade, joins the podcast to talk about how they bring humanity to product by understanding their customers on a personal level; how they leverage the four levels of customer engagement; and how he thinks financial.. | 2/14/2019 | Free | View in iTunes |
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2 |
CleanHow to Make Financial Education Relevant and Useful: John Lanza of MoneyMammals.com | John Lanza, financial education expert and Chief Mammal at MoneyMammals.com, joins the podcast to talk about why financial education should start early, finding ways to make it fun and experiential, and in what sense money might actually be able... | 12/15/2018 | Free | View in iTunes |
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3 |
CleanA Digital Branch Case Study: How Webster First Got Digital to Outperform their Physical Branches | John Cournoyer, VP of Marketing at Webster First in Massachusetts, joins us to talk about their digital transformation over the last two years. He shares his learnings about how to use failure as a competitive advantage, how to speak the same language.. | 8/31/2018 | Free | View in iTunes |
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4 |
CleanThe Cooperative Way: How Credit Unions Can Use the Cooperative Model to Win | Adam Schwartz, owner of The Cooperative Way, joins us to talk about why he thinks cooperatives are the best business model on the planet, what their competitive advantages are, and how to use the 7 cooperatives principles in your credit union. | 8/31/2018 | Free | View in iTunes |
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5 |
CleanHow to Turn Around a Struggling Community Bank: Jill Castilla, CEO of Citizens Bank of Edmond | Jill Castilla, the 2017 ABA Community Banker of the Year, joins us to talk about how she turned around a struggling bank through creating goodness in her community, how to implement innovative social media practices, why your ego is not your amigo,... | 8/31/2018 | Free | View in iTunes |
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6 |
CleanIn Members' Minds: What We Can Learn from Observing Our Members | Cat Fitzgerald from Filene’s Digital Strategies group joins us to discuss what she has learned from observing hundreds of tests of credit union members trying to sign up for products. Here’s a hint: like any good relationship, it should have the... | 4/20/2018 | Free | View in iTunes |
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7 |
CleanThe Pendulum: Democracy and Profits in Credit Unions | Lois Kitsch, National Program Director at the National Credit Union Foundation, joins us for a spirited conversation about the role of the 7 Cooperative Principles in credit unions today, how democracy and capitalism can overlap, and how to make your... | 12/4/2017 | Free | View in iTunes |
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8 |
CleanThe Relevant Credit Union: How to Define Your Target Market | Cameron Madill interviews Ben Stangland and Charlotte Boutz-Connell of Weber Marketing about how credit unions can define their target markets to stay relevant, competitive, and differentiated after a century of mergers and growth. | 10/19/2017 | Free | View in iTunes |
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9 |
CleanThe Activist Credit Union: How Can You Engage With the World? | Cameron chats with Steve Pagenstecher and Mary Vasquez of Point West Credit Union about what they've learned at the conference of the National Federation of Community Development Credit Unions (CDCU). | 10/5/2017 | Free | View in iTunes |
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10 |
CleanThe Themed Credit Union: The Launch of the Clean Energy Credit Union | In this episode we discuss the 3-year journey from concept to launch of the Clean Energy Credit Union, a credit union entirely focused on clean energy loans. Blake Jones, the founding board chair, discusses their innovative strategy for growth despite.. | 8/28/2017 | Free | View in iTunes |
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11 |
CleanThe Reinvented Credit Union: How to Thrive in the 21st Century | Kirk Drake, author of the new book CU 2.0: A Guide for Credit Unions Competing in the Digital Age, joins Cameron on the podcast to talk about what assumptions credit unions need to leave behind, what members are really looking for, and why... | 7/25/2017 | Free | View in iTunes |
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12 |
CleanThe Purpose-Driven Credit Union: An Interview with Kimberly Kosmenko | Change management expert Kimberly Kosmenko joins us to talk about what it means to be a purpose-driven organization, her work with the United Nations Credit Union, and her process for integrating purpose into what an organization does as it makes the... | 6/26/2017 | Free | View in iTunes |
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13 |
CleanHow Credit Union Members Become Disloyal – And What To Do About It (Part Two) | Part Two of our interview with customer loyalty expert Lara Ponomareff, who joins us to talk about how you can measure effort and why it is the biggest source of disloyalty in your credit union today, even greater than Net Promoter Score. Lara offers... | 6/13/2017 | Free | View in iTunes |
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14 |
CleanHow Credit Union Members Become Disloyal — And What To Do About It (Part One) | Customer loyalty expert Lara Ponomareff joins us to talk about how you can measure effort and why it is the biggest source of disloyalty in your credit union today, even greater than Net Promoter Score. Lara offers practical tips to make it easier for.. | 6/1/2017 | Free | View in iTunes |
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15 |
CleanThe Business Case for Sustainability at Credit Unions | Kevin Wilhelm, renowned sustainability expert and author of 3 books on the topic, joins us to talk about why sustainability makes sense for the bottom line, how it relates to the 7 Cooperative Principles, how to begin your sustainability journey... | 5/1/2017 | Free | View in iTunes |
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16 |
CleanFrugal Delight: How To Create Loyalty Through Simple Interactions | Katharine Nester, Chief Product & Technology Officer at Ruby Receptionists, one of the 10 most admired companies in Oregon, joins us to talk about how businesses can turn simple transactions — digital and in person — into moments of magic that... | 4/10/2017 | Free | View in iTunes |
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17 |
CleanMortgages for the People | Jack Baker, director of the mortgage center at the CDCU, joins us to talk about the opportunity to do well by doing good when you provide mortgages to the over 11 million undocumented immigrants in the U.S. He shares how you can eliminate the risk to... | 3/8/2017 | Free | View in iTunes |
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18 |
CleanLiving the Cooperative Principles | Jim Morrell, CEO of Peninsula Credit Union in Washington State, talks about what he learned by being a Division 1 basketball referee, how he drives innovation at his credit union, and how working with a credit union in Zimbabwe informed his business... | 2/22/2017 | Free | View in iTunes |
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19 |
CleanInnovation, Ethics, and Purpose: Why Payday Lending Matters to the Credit Union Mission | Ben Morales, CEO of QCash, joins us to talk about what it means to offer an alternative to payday lending. On this podcast, he shares his unique perspective on why members need these sorts of loans, how a credit union can think about payday lending... | 2/9/2017 | Free | View in iTunes |
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20 |
CleanMarketing to Millennials — Wisdom from an Action Sports Expert | Mark Lewman, Executive Creative Director of a design agency that works with brands like Nike, joins us to talk about the 3 things that millennials want from brands they work with (hint: it’s not better prices, though that doesn’t hurt), why... | 11/3/2016 | Free | View in iTunes |
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21 |
CleanConnecting The Heart & Mind: How The Disney Way & Community Impact Guide CoastHills CU’s Strategy | Jeff York, CEO of $940M CoastHills Credit Union, joins us to talk about what he learned working at Walt Disney Company Credit Union about delighting members, how he thinks about community impact (hint: it’s not just about writing checks), how he... | 10/19/2016 | Free | View in iTunes |
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22 |
CleanPunk Rock Marketing: How a business can stand out and build raving fans in a commodity industry | Jenelle Isaacson, CEO of Living Room Realty, one of the fastest growing real estate companies on the West Coast, joins us to share what she learned about marketing from being a punk rocker, how she gave up control to her agents to find the stories... | 10/3/2016 | Free | View in iTunes |
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23 |
CleanBest Practices are for Beginners: The Secrets of Website Optimization | Conversion rate optimization expert Jon Macdonald, founder of The Good, joins us to talk about the 3 biggest killers of website sales, how to let your members tell you how to sell them more online, and why he thinks we are in the first inning of... | 9/19/2016 | Free | View in iTunes |
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24 |
CleanMarketing with Passion AND Effectiveness: Interview with Laura Woods from 1st Financial FCU: Part 2 | Laura Woods is such a fount of exciting ideas that we created two podcasts so we could capture everything. In part 2, she shares more about reaching people where they are by marketing with empathy and vulnerability. | 8/12/2016 | Free | View in iTunes |
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25 |
CleanMarketing with Passion AND Effectiveness: An Interview with Laura Woods from 1st Financial FCU | Laura shares her lessons from her innovative "Dreams" marketing campaign that gave the members who bank at 1st Financial a voice, how her credit union has become more profitable by avoiding A credit rated loans, and why empathy, vulnerability, and a... | 7/20/2016 | Free | View in iTunes |
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26 |
CleanPutting Your Members’ Brains on Speakerphone | Tansley Stearns, Chief Impact Officer at Filene, joins us to share what Filene has learned in over 25 years of researching credit unions. Tansley talks about how you can create a culture of innovation, why attracting younger members is hard (and what... | 6/7/2016 | Free | View in iTunes |
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27 |
CleanConfessions of a Credit Union Strategic Planner | Jim This, a strategic planner with over 20 years experience guiding credit unions in their strategic thinking, offers his insights about how to create a remarkable member experience, why being small is not the same thing as being local, marketing to... | 4/25/2016 | Free | View in iTunes |
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28 |
CleanThe ABCs of ADA Online for Credit Unions | Jonathon Hensley, a well-known expert on the implications of accessibility for the handicapped in the digital world joins us to share best practices and opportunities from the coming legislation for the web. In this podcast you'll learn about why... | 4/3/2016 | Free | View in iTunes |
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29 |
CleanLeading with Financial Wellness | Shawn Gilfedder, the CEO of McGraw Hill FCU and a national expert on creating financial wellness programs, shares his experience changing his credit union's value proposition from products to financial wellness, how to create innovation in a credit... | 3/9/2016 | Free | View in iTunes |
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30 |
CleanA Tale of Two Loans - Why You're Marketing Your Loan Products Incorrectly | Randy Thompson, CEO of TCT Risk Solutions (and one of the nicest guys in the biz), talks about his passion for the core mission of credit unions—serving the underserved. He explains how proper management can reduce charge offs and help members... | 2/4/2016 | Free | View in iTunes |
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31 |
CleanGetting Hyper Local | Melina Young, Director of Marketing and Brand at Verity Credit Union and one of CUES’ 15 Top Next Credit Union Execs, discusses their exciting new concept for engaging their members by being hyper local. She presents a positive way to view large... | 1/14/2016 | Free | View in iTunes |
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32 |
CleanThe Economic Trends Shaping the Future of Credit Unions | Economist Mike Wilkerson joins us to talk about the economic forecast for 2016 and what it means for you, his exclusive research on the economic impact credit unions have in their communities, and how the shrinking middle class and sharing economy are.. | 12/12/2015 | Free | View in iTunes |
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33 |
CleanHow to Win by Creating Raving Fans with Net Promoter Score | Eric Gregg, a leading expert on NPS, discusses his insights on how credit unions can succeed with a Net Promoter Score® program — and how they can fail. Eric explains how to implement a service recovery program to delight unhappy members,... | 11/3/2015 | Free | View in iTunes |
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34 |
CleanExperiential Marketing and The Long Tail | Jeff Stephens, a leading expert on financial services branding, joins us to discuss his career in branding financial institutions. Jeff discusses how to market to your members using all 5 of the senses, how the long tail is changing financial... | 10/20/2015 | Free | View in iTunes |
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35 |
CleanHow Trailhead Credit Union Became Remarkable | Kim Faucher, VP of Marketing at Trailhead Credit Union, shares her story of how a small, struggling, and unremarkable credit union transformed itself into the darling of the industry, reversed years of negative growth, and became a model of member... | 10/6/2015 | Free | View in iTunes |
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36 |
CleanFinding and Hitting the Bullseye Part 2 - Ron Shevlin | Time for Part 2 of the conversation Ron Shevlin, a leading research expert in credit unions and banks. He shares his theory of how credit unions can find and execute on a marketing bullseye. He also discusses what trust really means for a credit... | 9/28/2015 | Free | View in iTunes |
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37 |
CleanFinding and Hitting the Bullseye - Ron Shevlin | Ron Shevlin, a leading research expert in credit unions and banks, shares his theory of how credit unions can find and execute on a marketing bullseye. He also discusses what trust really means for a credit union, what you can learn from marriage... | 9/22/2015 | Free | View in iTunes |
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38 |
CleanThe Future of Mobile Banking | Brett Wooden, CEO of Wooden Consulting, joins us to share insights about the future of mobile in the financial industry. Brett discusses what credit unions can learn from Facebook, how a bank in Russia is trying savings rates to how many steps its... | 9/17/2015 | Free | View in iTunes |
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39 |
CleanThe Remarkable Credit Union Podcast - Adam Stites of Mirth Provisions | Adam Stites, CEO of Mirth Provisions, a drinkable cannabis product company, joins us to share what the rapidly changing world of legal cannabis looks like in Washington State today. He explains the challenges the industry faces in getting financial... | 9/9/2015 | Free | View in iTunes |
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