Traction: How Startups Start | NextView Ventures
By NextView Ventures
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Description
From early-stage VC NextView Ventures, Traction is a show about all the creative, clever, unusual, and downright brilliant ways entrepreneurs scrap their way to early results. These are stories you don't often hear despite being crucial to every startup. Founders, startup execs, media members, and investors are interviewed, with a unique spin and sound. Subscribe for these shows and more content like it at ViewFromSeed.com
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Clean#42: Hacking Growth with the Right Process (Sean Ellis & Morgan Brown) | Sean Ellis and Morgan Brown are entrepreneurs, growth experts, and co-authors of the book Hacking Growth. Today, we talk about this notion of growth hacking and debunk some myths, then walk through a smart process you can use to start running a growth... | 6/6/2017 | Free | View in iTunes |
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Clean#41: Finding Brilliant Engineers in Unconventional Places (Christina Sass, Andela) | Christina Sass is co-founder and COO of Andela, a company that locates, trains, and staffs world-class engineers in Africa for hire by tech companies in the US and elsewhere. They've sparked a movement, cracked the code on finding great coders, and... | 5/23/2017 | Free | View in iTunes |
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Clean#40: Science, LeBron James, and Long Sales Cycles (Will Ahmed, WHOOP) | Will Ahmed is the CEO and co-founder of WHOOP, a fitness tech startup working with high-performance athletes. Their users include LeBron James, Michael Phelps, pro teams like the Boston Red Sox, and thanks to a deal with the NFL Players' Association,... | 5/9/2017 | Free | View in iTunes |
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Explicit#39: Building Something Special in Somewhere Crowded (Ellen Chisa, Lola) | Ellen Chisa is VP of product at Lola, a travel company combining the human element of travel agents with smart technology. While some entrepreneurs build their products in markets that feel wide open for the taking, travel is one of those industries... | 4/19/2017 | Free | View in iTunes |
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Explicit#38: The Coming Ubiquity of Voice (Adam Marchick, VoiceLabs) | Adam Marchick, CEO of VoiceLabs, sees the disruptive force on the horizon that is voice technology. Whether it's voice-based apps or voice inputs and outputs, all of us in tech should be watching this trend, and Adam is at the forefront of it. ... | 3/28/2017 | Free | View in iTunes |
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Explicit#37: Bucking Trends Instead of Following Them (Chad Laurans, SimpliSafe) | Chad Laurans is the CEO of SimpliSafe, a large and growing tech company located in the Boston area. Years ago, in the span of 30 days, three of Chad's friends were robbed. The companies that should serve them well in those moments were anything but... | 2/23/2017 | Free | View in iTunes |
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Explicit#36: Hiring Tech Talent as a Non-Tech Founder (Dan Reich, Troops) | Dan Reich is the CEO and co-founder of Troops, a company bringing artificial intelligence to your sales team's workflow, right in Slack. (Disclosure: NextView is an investor in Troops.) Today, we discuss Dan's smart process hiring his early technical... | 2/14/2017 | Free | View in iTunes |
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Explicit#35: Biz Dev Roles - What the Actual Heck? (Kristen Craft, Ovia Health) | Kristen Craft is VP of business development and marketing at Ovia Health. For this episode, Jay sat down with Kristen while she was head of biz dev at video platform company Wistia. They talk about what business development roles actually do for their... | 1/22/2017 | Free | View in iTunes |
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Explicit#34: Growing the Supply Side of a Marketplace [Mike Russell, Paintzen] | Mike Russell is the CEO and co-founder of Paintzen, a NextView-backed company based in New York. Over the last couple years, they've experienced strong growth for their marketplace business, and today, we dive deep into the weeds of how Mike and team... | 1/6/2017 | Free | View in iTunes |
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ExplicitGotham Alpha #5: NYTech's Diversity Gap and How To Fix It (Alex Qin, Skillshare) | This episode features two concerned and proactive members of New York's tech-startup community laying bare the facts and solutions to the problem of diversity in the local tech workforce. On the show today, Tim talks to Alex Qin, Skillshare... | 12/14/2016 | Free | View in iTunes |
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Explicit#33: How to Build a Marketing Team from Zero (Mike Volpe, Cybereason) | This episode features two veteran marketers going deep into the ins and outs of building an initial marketing team from scratch. On the show today, Jay talks to Mike Volpe, CMO of Cybereason and former CMO of HubSpot. Follow Mike -... | 12/5/2016 | Free | View in iTunes |
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Clean#32: Where Brand Marketing Fits (Nancy Go, Wayfair) | When you hear "brand marketing," what do you think about? Maybe big brands, big budgets, or even big wastes of money and time as a startup, right? But what if brand marketing could help you get actual results, whether that's user acquisition or... | 11/28/2016 | Free | View in iTunes |
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Explicit#31: The Meta Ep (Jay Acunzo, NextView + Jenny Jao, HBS) | In this episode, we mix things up. Jenny Jao of Harvard Business School digs into the making of Traction with host Jay Acunzo. How does it fit into the overall strategy behind NextView Ventures? How should other entrepreneurs produce winning podcasts... | 11/8/2016 | Free | View in iTunes |
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Explicit#30: Working IN vs ON Your Startup (James Reinhart, thredUP) | What does the evolution from founder to CEO look like? And how does an entrepreneur balance working IN the business early to tinkering ON the business as it grows? How early does that mentality need to start? Today, we talk to the co-founder and CEO... | 11/1/2016 | Free | View in iTunes |
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Explicit#29: Disrupting Disruptors (Matt Ruby, Vooza) | Today, we talk to startup legend and self-made millionaire, Matt Ruby, founder of Vooza -- thought leader, disruptor, and the next Steve Jobs. Alright, alright, so none of that is true -- but we DO talk to a guy named Matt Ruby who parodies the... | 10/26/2016 | Free | View in iTunes |
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ExplicitArguing with VCs with the CEO of Mattermark [Rebroadcast] | In this episode, Danielle Morrill, the CEO and co-founder of Mattermark, shares her company's origin story, including how they created an addicting, ubiquitous newsletter read by VCs and entrepreneurs everywhere. You'll also hear... 1) Why a TV show... | 10/20/2016 | Free | View in iTunes |
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ExplicitGotham Alpha #4: Shai Goldman, SVB NYC | NextView's NYC podcast rolls on with NYC-based principal and host Tim Devane. Today, Shai Goldman, one of the most active community builders in NYC Tech, on his background, the evolution of the local startup scene ... and who he'd draft to an... | 10/19/2016 | Free | View in iTunes |
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Clean#28: The Shape of Traction (Rob Go, NextView cofounder) | Rob's recent Shape of Traction blog post explores a big problem in gaining initial traction. You can find the post below, as well as David Beisel's Part 2. In this episode, Jay Acunzo talks with Rob about how to make heads or tails of this "traction"... | 9/29/2016 | Free | View in iTunes |
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ExplicitGotham Alpha #3: Eli Bronner, Growth at AngelList | In this episode of Gotham Alpha, AngelList's Eli Bronner joins NextView principal Tim Devane to discuss NYC Tech's growth and energy, why he chose to start a company in New York, how TechStars started in town, and what founders should know about... | 9/13/2016 | Free | View in iTunes |
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Explicit#27: The Biggest Reason Startups Fail (Reboot Series) | In Part 2 of our series of episodes with Reboot, Jay plays skeptic to Dan Putt's insistence that you should actively work on communication and the "softer stuff" at your startup. Don't miss Dan's response. Then, the guys talk about the biggest reason... | 8/11/2016 | Free | View in iTunes |
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Explicit#26: Unspoken Cofounder Issues (Reboot Series) | What happens when you and your co-founder experience conflict or strife but don't address it up front? When something festers and is ready to boil over, how do you bring it back down to a good place? This is Part 1 in a series of Traction... | 8/2/2016 | Free | View in iTunes |
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Explicit#25: The Technical Side (Yoav Shapira, CTO/Investor) | NextView's Rob Go talks with Yoav Shapira, a longtime tech leader in the Boston startup community. Yoav was first employee at CarGurus, a founding executive of HubSpot, CTO at Happier, CTO at Jana, and more. Today, he shares the evolution of what it... | 6/29/2016 | Free | View in iTunes |
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CleanNYC Tech Series #2: Pillar Tech Companies | In the second episode of our NYC Tech-focused series, NextView principal Tim Devane and VP of platform Jay Acunzo talk about the tech companies most likely to ascend to the status of "pillar" tech company. They also explore why many we consider... | 6/8/2016 | Free | View in iTunes |
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Explicit#24: What's the Problem? (Nadia Boujarwah, Dia&Co) | Startups are exciting for any number of reasons, not least of which are all the fresh new ideas for products and various approaches to doing the work. But we forget that building successful startups is not actually about coming up with ideas. Instead,... | 6/2/2016 | Free | View in iTunes |
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Explicit#23: Make a Life, Not a Living (Jesse Middleton, WeWork) | Go inside the thinking behind a $16B startup -- worth more than Twitter, Pinterest or Dropbox as of this recording. Today's guest, Jesse Middleton, is a co-founder of WeWork Labs, the company's global startup incubator, and currently the head of... | 5/3/2016 | Free | View in iTunes |
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CleanNYC Tech Series #1: Melting Pot Problems | In the first episode of our NYC Tech-focused miniseries, NextView principal Tim Devane and VP of platform Jay Acunzo talk about the biggest problem and opportunity facing NYC Tech -- namely, successful and liquid entrepreneurs fleeing tech for other... | 4/19/2016 | Free | View in iTunes |
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Explicit#22: Landing Pages That Convert (Oli Gardner, Unbounce) | Oli Gardner is the co-founder of Unbounce, a platform that helps you build, test, and optimize landing pages to convert customers. Today, he spends most of his time writing and speaking and is arguably the best source on the planet for learning about... | 4/13/2016 | Free | View in iTunes |
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Explicit#21: How Startups Sell to Main Street (Angus Davis, Upserve) | Last time, we heard from a CEO about how startups can sell to big brands and enterprises. This time, Angus Davis, the founder and CEO of Upserve (fka Swipely) shares stories and tactics around selling to Main Street businesses. As a startup that sells... | 3/23/2016 | Free | View in iTunes |
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Explicit#20: How Startups Sell to the Enterprise (Joe Coleman, Contently) | The prospect of selling a new product from an "unproven" business into a large corporation can seem daunting. But startups launch all the time as enterprise-focused entities. Still, that doesn't make the situation any easier, so in this episode, Joe... | 3/8/2016 | Free | View in iTunes |
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Explicit#19: Rebranding a Startup (Liz Wessel, WayUp) | Oh what's in a name? Your startup's name and branding become objects that represent your passion, pride, and determination. But startups change their names more often than their founders or teams might like, despite all the love for their current... | 2/17/2016 | Free | View in iTunes |
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CleanSpecial Edition: The State of NYC Seed (Rob Go & Tim Devane) | NextView's Rob Go, Tim Devane, and Jay Acunzo break down the key findings, themes, and stories from the firm's new report, The State of NYC Seed. Find the full report and SlideShare... | 2/9/2016 | Free | View in iTunes |
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Clean#18: Skype-Side Chat - Content First, Product Second (Joe Pulizzi, CMI) | When looking back at the seed stage of their companies, lots of guests on Traction will cite the same regret: "I wish I started content marketing sooner." Today, we talk to the man who coined the term, Joe Pulizzi, founder of the Content Marketing... | 2/3/2016 | Free | View in iTunes |
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Explicit#17: Go Home, Clickbait, You're Drunk (Tony Haile, Chartbeat) | There's no denying the sheer creative power of the internet, but too often, it turns into a race to the bottom -- more clicks (and therefore more clickbait), more pageviews, more impressions, more ads. When Tony Haile first became CEO of Chartbeat,... | 1/21/2016 | Free | View in iTunes |
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Explicit#16: Building Startups City-by-City (Justin Robinson, Drizly) | Justin Robinson, co-founder of mobile startup and liquor delivery app Drizly, talks about some of the ridiculously non-scalable things they had to do just to get their business off the ground in the right way. In addition, he'll share some... | 1/6/2016 | Free | View in iTunes |
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Explicit#15: Skype-Side Chat on Data Science & Inventing the Future (Hilary Mason, Fast Forward Labs) | Hilary Mason, founder at Fast Forward Labs and Data Scientist in Residence at Accel Partners, debunks some of the myths around startups being "data-driven." In addition, she tackles some complex but critical topics and translates them for the rest of... | 12/10/2015 | Free | View in iTunes |
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Explicit#14: How Hardware Startups Get Traction (Ben Einstein, BOLT) | Ben Einstein, Founder/Partner of BOLT, an early-stage VC investing in hardware startups, shares the stories of several connected devices and hardware companies and their tricks and challenges. We compare and contrast software to hardware in this... | 11/24/2015 | Free | View in iTunes |
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Explicit#13: More Women. Fewer Trolls. Better Internet. (Sandi MacPherson, Quibb // 50/50Pledge) | Sandi MacPherson, Founder of Quibb, a private community of tech tastemakers sharing professional content and discussions, tells the story of creating an application-only social network. She also shares her vision for an important project helping... | 11/12/2015 | Free | View in iTunes |
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Explicit#12: The Book of Traction (Gabriel Weinberg, Duck Duck Go) | In this episode, Gabriel Weinberg, CEO of Duck Duck Go and author of Traction, the book (no connection to this show), shares the story of building a search engine to compete with Google, battle privacy concerns, and gain initial traction with an... | 10/28/2015 | Free | View in iTunes |
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CleanUp Next, More Exciting Things... | Exciting times ahead! Just a quick preview. Send us feedback anytime by tweeting me @jayacunzo | 10/9/2015 | Free | View in iTunes |
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Explicit#11: Arguing with VCs (Danielle Morrill, Mattermark) | Danielle Morrill, CEO of Mattermark -- In this episode, Danielle shares her company's origin story, including how they created an addicting, ubiquitous newsletter read by VCs and entrepreneurs everywhere. You'll also hear... 1) Why a... | 9/22/2015 | Free | View in iTunes |
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Explicit#10: Can't Code? Smart Ways to Execute Regardless (Vin Vacanti, Yipit) | NYC's Vin Vacanti of Yipit -- In this episode of Traction, we tell the story of Vin Vacanti, co-founder/CEO of Yipit (daily deals aggregator) and YipitData (analyzes web data for institutional investors). This episode features a... | 9/2/2015 | Free | View in iTunes |
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Explicit#9: How a Paper Product Sparked a Digital Movement (Scott Belsky, Behance & Adobe) | Scott Belsky -- co-founder/CEO of Behance. Brand. Mission. Emotion. These are things that, perhaps surprisingly to some, are still not widely preached, taught, accepted, or built around by investors and tech entrepreneurs alike. But in this... | 8/19/2015 | Free | View in iTunes |
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Explicit#8: CEO of the Newest Unicorn Startup on Their Tough Start & Fast Rise (Jason Robins, DraftKings) | DraftKings' Jason Robins -- In this episode, NextView partner Rob Go talks to the CEO of the newest unicorn -- Jason Robins of DraftKings. Jason is generous with his storytelling and tactical tips for fundraising when VCs aren't receptive,... | 8/3/2015 | Free | View in iTunes |
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Explicit#7: Traction by a Thousand Cuts (Kathryn Minshew, The Muse) | Kathryn Minshew, co-founder and CEO of career platform The Muse, shares tactical details from her scrappy founding story. Today, The Muse generates over 4 million monthly views and offers job postings from and visual windows... | 7/22/2015 | Free | View in iTunes |
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Explicit#6: Leaving Google & Using a PDF to Bootstrap a SaaS Startup (Patrick Campbell, Price Intelligently) | Bootstrappin' CEO Patrick Campbell, cofounder of SaaS startup Price Intelligently, shares his story of leaving Google, bootstrapping a startup, beating cancer, and more. STARTUP LESSONS YOU'LL LEARN What tradeoffs a bootstrapped... | 7/6/2015 | Free | View in iTunes |
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Clean#5: A Career Rocketship, Sexy Shakespeare, & Fixing Boston Tech (Dennis Keohane, Pando Daily) | Tech Journalist Dennis Keohane -- Imagine you were told to enter a brand new field tomorrow and that you had 18 months to get hired by one of the top brands in that space. What would you do? That's where the story of Dennis Keohane, national tech... | 6/22/2015 | Free | View in iTunes |
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Clean#4: Chicken, Egg or Farm? An Unusual Launch Problem (Brad Hargreaves, General Assembly) | General Assembly CEO Brad Hargreaves -- When Brad set out to create General Assembly, he had to face both an unusual and a difficult decision: the "Chicken, Egg, or Farm to Put It All" problem. Listen for an explanation, as well as his story of how GA... | 6/8/2015 | Free | View in iTunes |
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48 |
Clean#3: Stalkers at Whole Foods, Sneaky Products & Inventing a Brand (Ken Chen, NatureBox) | NatureBox Co-founder/CMO, Ken Chen -- If ever there was a sneaky way to learn and gain initial traction, this is it. NatureBox currently ships millions of healthy snacks to consumers everywhere, but they all started with a single observation, a... | 5/26/2015 | Free | View in iTunes |
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49 |
Clean#2: Founding LinkedIn, Elon Musk & Ancient Silicon Valley (Lee Hower, NextView) | LinkedIn Co-Founder Lee Hower -- Imagine being on the founding team of not one, but TWO of the startup world's biggest legends: PayPal and LinkedIn. Lee Hower experienced exactly that. In the episode, he shares his stories of how LinkedIn... | 5/26/2015 | Free | View in iTunes |
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50 |
Clean#1: Revenue Before Product, Living Forever & Clever Origins (Fred Shilmover, InsightSquared) | Fred Shilmover, InsightSquared -- In Traction's first-ever episode, NextView's VP of platform Jay Acunzo briefly explains the concept behind the show - to share the stories of the creative, unusual, and brilliant ways entrepreneurs... | 5/25/2015 | Free | View in iTunes |
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51 |
CleanComing Soon: Creative & Unusual Ways Startups Start | Launching this spring, a podcast from NextView Ventures about the creative, unusual, clever, and downright brilliant things that entrepreneurs do to gain early results. While everyone gets told to "do things that don't scale," we don't... | 4/23/2015 | Free | View in iTunes |
| 51 Items |
Customer Reviews
Great Content, one of the best Podcast hosts around
Love the Traction series and have listened to every one. Jay is focused on the details of how startups get traction and has great guests and interviews. Jay is warm, sincere, explicitly pro-women in tech, charmingly self-deprecating and aware of his own cultural perspective. One of the best hosts and most genuine voices out there. Please keep it up!
Great startup podcast
Unlike most startup related podcasts, this touches on how companies actually got traction in the early days which is really useful
Very Well Produced
Unlike a lot of business podcasts where it’s just two dudes talking to each other, Traction applies "This American Life” production values to the business interview format. So it’s still basically two dudes talking, but without all of the time wasting aspects common to most podcasts in this category.
Each episode is well produced, targeted at solving a problem, and is well worth a listen. Five stars and well worth a subscription.
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