Run a Profitable Gym Chris Cooper
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- Business
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Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.
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Every Single Thing You Need to Know to Increase Rates at Your Gym
Every gym owner must raise prices at some point—and it can be nerve wracking.Today on “Run a Profitable Gym,” you’ll learn exactly how to implement a rate increase, step by step, without generating a flood of cancellations.In this episode, Mike Warkentin chats with longtime Two-Brain mentor and former gym owner Greg Strauch, who shares Two-Brain’s battle-tested plan.Greg has helped 81 fitness entrepreneurs increase rates and stabilize their businesses so they generate profit and allow the own...
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Simple Income-Boosting Tactics From a Top-Earning Gym Owner
Imagine paying yourself $16,000-$38,000 per month as a gym owner. Today’s guest on “Run a Profitable Gym” does just that. In this episode, host Mike Warkentin sits down with top-earning gym owner Darren Thornton of Defy Functional Fitness in Toronto, Canada. Darren, a regular on Two-Brain’s leaderboards, shares actionable steps you can take right now to grow your business and pay yourself more. For starters, he says to figure out how much you need to earn, then work backward to determine how ...
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Exactly How to Offload Every Task You Hate Doing at Your Gym
If an emergency pulled you away, could your gym operate without you?In this episode of "Run a Profitable Gym," host Mike Warkentin and Two-Brain founder Chris Cooper dive into one of the most crucial aspects of running a successful gym: systemization—aka, building a business that runs smoothly even when you’re not there.They lay out the steps you need to take to create effective standard operating procedures (SOPs) for every task from cleaning to sales, and they explain why these systems are ...
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CrossFit Kreis 9: $0 Marketing Costs, 340 Members and a Waiting List!
Saara Snellman has succeeded where many other CrossFit affiliate owners have failed: CrossFit Kreis 9 in Zurich, Switzerland, has 340 members and generates most of its revenue through group classes.While many gym owners struggle to acquire and maintain 150 members, Saara loses only 10 of 340 members a month. To replace them, she just goes to her waiting list—so her marketing costs are $0. This model was once the ideal for many affiliate owners, but gyms like Saara's are rare in the market bec...
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Top Tips From Gym Owners Earning $16,000+ Per Month
Two-Brain’s March leaderboard tracked net owner benefit (NOB)—profit, salary and anything extra the gym pays for.Every gym owner on the leaderboard brought home more than $16,000 USD in March, based on a rolling three-month average. The top number? Way over $30,000!In this episode, Two-Brain founder and CEO Chris Cooper reveals the Top 10 NOB figures and then tells you exactly what these gym owners did to achieve elite earnings. A few themes came up in the top earners’ interviews: business sy...
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Two-Brain Summit Preview: Jason Khalipa and the AMRAP Mentality
Today on “Run a Profitable Gym,” host John Franklin is joined by Jason Khalipa, 2008 CrossFit Games champion, founder of NCFIT Gyms and TRAIN HARD online training, and host of the “Jason Khalipa Podcast.”Jason gives listeners a sneak peek into his value-packed presentation for the 2024 Two-Brain Summit, set for June 8-9 in Chicago. Between his business ventures and responsibilities as a husband and father of two, Jason is pulled in a lot of directions. To stay present and productive in each a...
Customer Reviews
Entertaining, insightful, and actionable! 🔥
Whether you’re well established as a gym owner, or just getting started carving out a profitable niche that’s ready to grow, this is a must-listen podcast for you! Chris does an incredible job leading conversations that cover a huge breadth of topics related to the ins and outs of building a thriving business you can be proud of with fitness industry leaders who’ve actually experienced success themselves. Highly recommend listening and subscribing! 💪
Invaluable information!
Thank you! Keep it coming.
Best small business podcast out there!
The content is how to grow your gym business but the content that Chris, Greg and the rest of the crew provide is all about getting you towards perfect day and the lessons can be applied to any small business. Thanks for the work!