Ultimate Guide to Partnering‪®‬ Vince Menzione - Technology Industry Sales and Partner Executive

Josh Greene Joins Ultimate Guide to Partnering®







We are excited to launch our first AWS episode in years. Join us as we delve into marketplace development and partnership success at AWS with our special guest, Josh Greene.







Josh is responsible for Marketplace Success at AWS and brings over 20 years of experience in startups, channel partners, and ISVs to this role. In this episode, Josh brings valuable insights into driving revenue generation, strategic partnerships, and global expansion, decoding AWS Marketplace Success, and how partners achieved billions last year.







Josh shares his expertise as the Sr. Manager of Global Seller Innovation/MP Development at AWS. Discover how AWS and partners leverage cloud commitments for partner success, the strategies behind AWS Marketplace growth, and the pivotal role of partner engineering in streamlining the sales process. 







Tune in to learn the importance of collaboration, innovation, and customer obsession in achieving success with AWS Marketplace. Don't miss out on actionable insights to scale your business and drive innovation with AWS.







What You’ll Learn









* Marketplace development and partnership success at AWS. (0:02)







* Leveraging cloud commitments for partner success. (4:06)







* Leveraging AWS Marketplace for partner success. (9:09)







* AWS marketplace growth, leadership principles, and customer obsession. (14:05)







* Partnering with AWS and reaching a billion-dollar milestone. (18:18)







* The importance of partner engineering in streamlining the sales process. (23:41)







* AWS success factors, including urgency, coalition building, and vision creation. (28:22)









LISTEN ON YOUR FAVORITE PODCAST APP







Watch on YouTube







Announcing Ultimate Partner Experience







Ever wonder what you could achieve with the right partners by your side? Dive into the Ultimate Partner Experience Community (UPX) and discover a world brimming with possibilities!







Don't miss out on 50% off for your first year using code EARLYBIRD at checkout.







Exclusive Content







Gain access to cutting-edge content and events crafted by partnership professionals. Stay ahead with strategies, trends, and in-depth interviews with the industry leaders in partnerships.







Access to a Like-Minded Community







Our next event is just around the corner and everyone is welcome. Although the event is open to the public, we want to give a special privilege to our members. Which means the Q&A session is exclusive to members only. It's bound to be an exciting event and we look forward to seeing you all there!







Make Connections That Matter!







Dive right in and send a direct message to any member of UPX community! You are not just joining a group, but unlocking an open and vibrant network of professionals waiting to connect with you. Seize this golden opportunity to expand your horizons, fuel your career growth and discover exhilarating business prospects. The world is your oyster at UPX, let's explore it together!







Come Join Us







I'm thrilled to welcome you to this journey. Let's navigate, thrive, and redefine success in the tech partnership landscape together.

Dexter Hardy Joins Ultimate Guide to Partnering®







Dexter Hardy, President and Chief Technology Officer of Integral, a company that brings over two decades of IT expertise to helping companies massively shift to Microsoft Azure. Last year alone, Ntegral's over 300 Marketplace offerings drove over 100 million hours of Microsoft Azure consumption. In this Ultimate Guide to Partnering episode, he shares his journey from SI to ISV success, unlocking his cloud marketplace growth strategies.







From cloud migration to fostering partnerships in the tech industry, Dexter delves into key topics, including productization, brand building, and community focus for startups, with a focus on leadership, innovation, and adapting to technological shifts.







In this Ultimate Guide to Partnering episode, Dexter shares invaluable insights on mastering marketplaces, nurturing personal growth, and orchestrating successful partnerships. This episode is packed with actionable strategies for business growth and navigating the ever-evolving tech landscape. Don't miss it.







What You’ll Learn









* Partnering and marketplace success with Microsoft ISV. (0:02)







* Cloud migration, marketplace solutions, and customer needs. (4:58)







* Business growth and partnerships in the tech industry. (9:32)







* Productization, brand building, and community focus for a tech startup. (13:53)







* Leadership, community building, and tech innovation. (20:21)







* Personal growth, leadership, and company success. (28:31)







* Mastering the marketplace, nurturing family, and successful partnerships. (34:22)







* Partner experience and event planning. (41:54)









LISTEN ON YOUR FAVORITE PODCAST APP







Watch on YouTube







Announcing Ultimate Partner Experience







Ever wonder what you could achieve with the right partners by your side? Dive into the Ultimate Partner Experience Community (UPX) and discover a world brimming with possibilities!







Don't miss out on 50% off for your first year using code EARLYBIRD at checkout.







Exclusive Content







Gain access to cutting-edge content and events crafted by partnership professionals. Stay ahead with strategies, trends, and in-depth interviews with the industry leaders in partnerships.







Access to a Like-Minded Community







Our next event is just around the corner and everyone is welcome. Although the event is open to the public, we want to give a special privilege to our members. Which means the Q&A session is exclusive to members only. It's bound to be an exciting event and we look forward to seeing you all there!







Make Connections That Matter!







Dive right in and send a direct message to any member of UPX community! You are not just joining a group, but unlocking an open and vibrant network of professionals waiting to connect with you. Seize this golden opportunity to expand your horizons, fuel your career growth and discover exhilarating business prospects. The world is your oyster at UPX, let's explore it together!







Come Join Us







I'm thrilled to welcome you to this journey. Let's navigate, thrive, and redefine success in the tech partnership landscape together.

Chelsea Berlucchi Joins Ultimate Guide to Partnering®







Effective co-selling, its where the rubber meets the road on the path to successful partnering. In this episode of Ultimate Guide to Partnering, we delve into the intricate world of co-selling strategies alongside Chelsea Berlucchi, Head of Google Subregional Co-Sell, North America, a trailblazing leader spearheading revenue acceleration and partner expansion throughout North America.







In this episode, you will embark on a journey as Chelsea drives priceless insights into harmonizing company growth initiatives with customer objectives, ensuring flawless integration and delivery. You will gain unparalleled expertise from Chelsea Berlucchi as she imparts actionable tips and recounts real-world experiences aimed at optimizing co-selling opportunities.







Don't miss out on this chance to enhance your partner collaborations working with Google Cloud and maintain a competitive edge in the ever-evolving tech landscape.







What You’ll Learn









* Co-selling strategies and its importance in the partner ecosystem. (0:02)







* Career journey and partnerships in the tech industry. (9:08)







* Career progression and technology sales experience. (13:36)







* Partner ecosystem growth and collaboration. (16:51)







* Building an effective co-selling strategy with Google Cloud. (24:54)







* Partnerships, marketplaces, and personalized sales approaches. (29:33)







* Co-selling strategies with a Google Cloud partner. (37:33)







* Google Cloud Next conference, partner strategy, and dinner party invitations. (42:04)









LISTEN ON YOUR FAVORITE PODCAST APP







Watch on YouTube







Announcing Ultimate Partner Experience







Ever wonder what you could achieve with the right partners by your side? Dive into the Ultimate Partner Experience Community (UPX) and discover a world brimming with possibilities!







Don't miss out on 50% off for your first year using code EARLYBIRD at checkout.







Exclusive Content







Gain access to cutting-edge content and events crafted by partnership professionals. Stay ahead with strategies, trends, and in-depth interviews with the industry leaders in partnerships.







Access to a Like-Minded Community







Our next event is just around the corner and everyone is welcome. Although the event is open to the public, we want to give a special privilege to our members. Which means the Q&A session is exclusive to members only. It's bound to be an exciting event and we look forward to seeing you all there!







Make Connections That Matter!







Dive right in and send a direct message to any member of UPX community! You are not just joining a group, but unlocking an open and vibrant network of professionals waiting to connect with you. Seize this golden opportunity to expand your horizons, fuel your career growth and discover exhilarating business prospects. The world is your oyster at UPX, let's explore it together!







Come Join Us







I'm thrilled to welcome you to this journey. Let's navigate, thrive, and redefine success in the tech partnership landscape together. Come Sign Up

Greg Sarafin Joins Ultimate Guide to Partnering®







In this episode, Greg Sarafin, Global Managing Partner—Alliance Ecosystem at EY, joins us to explore the pivotal role of the Chief Partner Officers, his career progression, and the dynamics of successful partnership and organizational leadership.







Discover how Greg oversees EY's Alliance Partner Ecosystem, driving substantial growth and impact. He has contributed 40% to EY's growth over the past six years, creating billions in revenue. With insights from his extensive experience, including leadership roles at IBM and BearingPoint, Greg shares invaluable perspectives on strategic partnerships, technology implementation, and leadership skills essential for C-suite roles.







Learn firsthand about the intersection of technology, business, and partnerships as Greg discusses the tech industry's influence on GDP growth, AI value creation, and business process reengineering. Gain actionable insights into partner operations, cost management, and the profound impact of partnering functions on organizational success.







Tune in to uncover the secrets of effective partnering, leadership, and capital allocation in today's rapidly evolving business landscape. Don't miss this enlightening conversation with Greg Sarafin, a seasoned leader with a wealth of experience driving impactful partnerships and organizational growth.







What You’ll Learn 









* Ecosystems and the role of the chief partner officer with EY's Greg Serafin. 0:02







* Career progression and leadership in the consulting industry. 1:49







* Organizational structure and leadership in a global consulting firm. 6:55







* Partner ecosystems and orchestration for client value. 12:49







* Tech industry's impact on GDP growth and AI value creation. 18:10







* Business process reengineering and technology implementation. 21:57







* Strategic partnerships in the tech industry. 26:11







* Partnering function's value in organizations. 32:26







* Partnering and capital allocation in business. 41:06







* Leadership skills for C-suite roles. 47:51







* Partner operations and cost management. 54:08









LISTEN ON YOUR FAVORITE PODCAST APP







Watch on YouTube







Announcing Ultimate Partner Experience







I am thrilled to welcome you into a world that delivers unparalleled insights, best practices, and essential information to unlock your poten...

Brandon Lee Joins Ultimate Guide to Partnering®







Welcome to an exciting new episode of the Ultimate Guide to Partnering. Today, we dive deep into a topic we have not covered, Modern Selling and the Buyer's Journey, with special guest Brandon Lee, the Founder of Fist Bump and the Co-Host of Mastering Modern Marketing.







In this engaging discussion, Brandon shares his experience navigating through the oversaturated world of marketing and sales, shedding light on the importance of creating demand rather than simply capturing existing demand.







These insights are complemented by Vince's perspective on the need for a more cohesive and effective ecosystem for builders, innovators, and leaders in various industries. Join us as we explore the evolving landscape of digital content creation, the changing buying behavior of millennials, and the crucial role of trust in the selling process. Get ready to uncover valuable strategies for leveraging platforms like LinkedIn and revolutionizing marketing and sales approaches in the digital age. 







What You’ll Learn 









* Modern selling strategies with a focus on partnering. 0:00







* Modern selling approaches and LinkedIn usage. 5:00







* LinkedIn's evolution and personal branding. 9:42







* Utilizing LinkedIn for networking and building relationships. 16:01







* Modern sales and marketing strategies. 22:56







* B2B marketing strategies and mindset shifts. 28:54







* Digital marketing strategies for businesses. 35:25







* Marketing strategies for B2B companies. 40:20







* Leveraging LinkedIn for business growth and leadership development. 45:40







* Partnering strategies and best practices. 51:30









LISTEN ON YOUR FAVORITE PODCAST APP







Watch on YouTube







Announcing Ultimate Partner Experience







I am thrilled to welcome you into a world that delivers unparalleled insights, best practices, and essential information to unlock your potential as a partner and propel you towards your most ambitious goals. This is a world crafted for partners like you.







Our journey began seven years ago with a podcast. Our vision is to empower partners in the complex world of tech giants like Microsoft, Google, and AWS.







Today, Ultimate Partner’s mission is clear and bold, “empower every individual, organization, and partner to achieve more through successful partnering.







As an Ultimate Partner Experience Member, you will unlock a growing treasure trove of reso...

Yvonne Muench Joins Ultimate Guide to Partnering®







Join Vince Menzione as he sits down with Yvonne Muench, a seasoned leader in business strategy, product management, and partner programs. Together, Vince and Yvonne delve into the transformative power of marketplaces, emphasizing the growing importance of AI adoption within the Microsoft ecosystem. Gain insights into the rewards awaiting Microsoft partners, the tangible benefits of Microsoft's marketplace, and key strategies for success in the commercial marketplace. Discover how strategic alignment, deep audience understanding, and effective partner planning can drive marketplace growth and foster fruitful collaborations with Microsoft. Don't miss out on this invaluable discussion on navigating the evolving landscape of partner ecosystems.







What You’ll Learn 









* Marketplace transformation and empowering ISVs. (0:00)







* Marketplace growth and AI adoption in the Microsoft ecosystem. (1:18)







* Marketplace growth and rewards for ISVs. (5:51)







* Microsoft marketplace benefits for partners. (12:18)







* Marketplace success for ISVs in Microsoft's commercial marketplace. (19:15)







* Marketplace growth and partner planning. (24:22)







* Partnering with Microsoft and AI. (29:04)









LISTEN ON YOUR FAVORITE PODCAST APP







Watch on YouTube







Announcing Ultimate Partner Experience







I am thrilled to welcome you into a world that delivers unparalleled insights, best practices, and essential information to unlock your potential as a partner and propel you towards your most ambitious goals. This is a world crafted for partners like you.







Our journey began seven years ago with a podcast. Our vision is to empower partners in the complex world of tech giants like Microsoft, Google, and AWS.







Today, Ultimate Partner’s mission is clear and bold, “empower every individual, organization, and partner to achieve more through successful partnering.







As an Ultimate Partner Experience Member, you will unlock a growing treasure trove of resources. Dive into recordings of our events, exclusive podcast episodes, and a wealth of unique content, all designed to enhance your Cloud Go-To-Market (GTM) strategy and ecosystem growth. We are in our early days and expect much more to come.







As an innovator, being part of this experience is more than joining a community; it's about integrating into an ecosystem brimming with innovation and collaboration. Here, shared experiences and insights are your gateway to progress, offering connections with peers and resources to elevate your Cloud GTM strategy. This is your platform to engage, seek support, and contribute to our collective growth.







I'm thrilled to welcome you to this journey. Let's navigate, thrive, and redefine success in the tech partnership landscape together. Come Sign Up







LISTEN ON YOUR FAVORITE PODCAST APP







Now on YouTube







Transcription – by Otter.ai – Expect Many Typos







marketplace, isvs, partners, customers, isps, microsoft, azure, programme, microsoft cloud, isv, ai, build, benefits, apps,