The Science of Social Media
By Buffer
To listen to an audio podcast, mouse over the title and click Play. Open iTunes to download and subscribe to podcasts.
Description
The Science of Social Media is your weekly sandbox for social media marketing stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you’re a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you’re sure to find something useful in each and every episode. It’s our hope that you’ll join our 12,000+ weekly iTunes listeners and rock your social media channels as a result!
Name | Description | Released | Price | ||
---|---|---|---|---|---|
1 |
Clean90: 21 Actionable Facebook and Instagram Video Tips You Can Try Today | As video content on social media becomes more and more widely used, it’s becoming clear that companies not using video are missing out on a really big opportunity to bring their brand to life. Video makes your brand more human,... | 4/16/2018 | Free | View in iTunes |
2 |
Clean89: The Best Times to Post on Social (According to Research), LinkedIn Launches Video Ads for Businesses, GIPHY Marketing Ideas, & More! | Tons of exciting and interesting things to talk about in the world of social media this week! We're breaking down the best times to post to social media (according to more than 20 research studies). Everything you need to know about Facebook,... | 4/9/2018 | Free | View in iTunes |
3 |
Clean88: The 10 Top New Social Media Tools to Try in 2018 for Marketers | 2018 is in full swing and you might be looking for new social media tools to add to your marketing stack! According to Scott Brinker of the Chief Marketing Technologist Blog, there are now more than 5,000 tools in the marketing technology... | 4/2/2018 | Free | View in iTunes |
4 |
Clean87: Facebook & Cambridge Analytica (What You Need to Know), 3 Must-Read Social Media Books in 2018, Instagram Algorithm Changes, and More! | Another busy week in the world of social media! We're covering everything you need to know to stay up-to-date on the latest happenings in social media marketing. In episode #87, Hailley and Brian chat about the recent Facebook &... | 3/26/2018 | Free | View in iTunes |
5 |
Clean86: 11 Content Creation Hacks: Strategies & Tools to Take Your Social Media to the Next Level (Plus a Big Announcement!) | Content is the golden ticket to social media success. People know, love, and trust your brand on social because of the content you share across each of your channels. But how do we as marketers and business owners create consistently great content... | 3/19/2018 | Free | View in iTunes |
6 |
Clean85: 6 Rules For Great Storytelling & Why Stories Are Your Most Important Social Media Asset | Pixar and their team of incredible writers are arguably some of the greatest storytellers of our generation. Over the years, Pixar has won 13 Academy Awards, 9 Golden Globes, and 11 Grammys. As a marketer, storytelling doesn’t just mean... | 3/12/2018 | Free | View in iTunes |
7 |
Clean84: Instagram Marketing Growth: 3 Proven Tactics To Grow Followers & Engagement (Plus An Exciting Announcement!) | Instagram now has more than 800 million monthly users - more than 500 million of whom use Instagram every single day, sharing more than 250 million piece of content each day. And with 80% of accounts following a business on Instagram,... | 3/5/2018 | Free | View in iTunes |
8 |
Clean83: The State of Video Marketing in 2018, Big Changes Coming to Twitter, and Our Top 3 YouTube Hacks for Brands | What week in social media! We're diving into the State of Video Marketing in 2018, including all of the incredible data and important takeaways from Wyzowl's 600+ marketer/brand survey. After that we're breaking down the monumental change that... | 2/26/2018 | Free | View in iTunes |
9 |
Clean82: Habits of Successful Marketers, The Science of Confidence in Leadership, Why We're Always Learning, and More! | We talk a lot about specific marketing and social media tactics and strategies on this show, but rarely do we talk about the soft or "intangible skills" that really great marketers have in common. Those intangible skills often get overlooked... | 2/19/2018 | Free | View in iTunes |
10 |
Clean81: The New Facebook Algorithm: Secrets Behind How It Works & What You Can Do To Succeed | The Facebook algorithm is constantly evolving in order to provide a better experience for users. But few changes to the algorithm have sparked as much interest and conversation as the recent ‘meaningful interactions’ update, in which Facebook... | 2/12/2018 | Free | View in iTunes |
11 |
Clean80: Is The News Feed Gone Forever?, Instagram’s Exciting API Change, Paying For Social Media Followers, and More! | What an exciting week in social media! Facebook announces their Q4 earnings along with some groundbreaking revelations about the future of the News Feed. Instagram launches an exciting change to their API that will affect how we publish content from... | 2/5/2018 | Free | View in iTunes |
12 |
Clean79: Are 3rd-Party Social Media Tools Penalized? Our 200+ Post Study On Reach & Engagement | Putting your trust as a marketer or brand in 3rd-party social media tools to manage all of your posts can be a bit scary. You might be wondering: Are my posts getting optimal reach and engagement? Do social media platforms penalize 3rd-party tools?... | 1/29/2018 | Free | View in iTunes |
13 |
Clean78: State of Social Media 2018 Report: 1,700+ Marketers Share Brand New Insights | What’s in store for social media industry 2018? The way consumers and brands use social media channels is constantly evolving and as marketers and entrepreneurs, we need to adapt to these changes. To better understand what the future of social media.. | 1/22/2018 | Free | View in iTunes |
14 |
Clean77: Big Changes To The Facebook News Feed: What To Know & How It Will Affect Your Strategy | Mark Zuckerberg said that he wanted to “fix Facebook” in 2018, but not many marketers thought he would make such a big change so quickly! Twelve days into the new year, Zuckerberg and the Facebook team have dropped what might be the... | 1/15/2018 | Free | View in iTunes |
15 |
Clean76: 21 Experts Talk Biggest Social Media Mistakes, Zuckerberg Wants To Fix Facebook, Our Results With Twitter Promote Mode, & More! | Everything marketers and brands need to know to catch up on the latest and greatest in social media marketing news. We're excited to be back for 2018 and can't wait to share everything that's happened in the world of social media over the last... | 1/8/2018 | Free | View in iTunes |
16 |
Clean75: The 5 Biggest Social Media Trends For 2018 & What They Mean For You | 2018 is here and it's gearing up to be a big year in social media! On behalf of the entire Buffer Team, we'd love to wish you a very Happy New Year. This week we're chatting about the 5 biggest (and most important) social media trends... | 1/2/2018 | Free | View in iTunes |
17 |
Clean74: New Instagram Features, Netflix Trolls Its Users on Twitter, Facebook Messenger For Kids, & More! | Covering another big week in social media marketing! Instagram has a couple of great new features for individuals and brands. Netflix takes their user data to a whole new level on social media. Facebook releases a brand new... | 12/18/2017 | Free | View in iTunes |
18 |
Clean73: Social Media's Top 10 Posts of 2017 & Why They Worked | What do Mr. Bean, National Geographic, and Red Bull all have in common? They created some of the internet's most engaging social media content in 2017! Wondering how you might be able to do the same in 2018? Join us for episode #73 as Hailley... | 12/11/2017 | Free | View in iTunes |
19 |
Clean72: What Does Facebook Know About You? The Truth Behind All That Data | Have you ever wondered how much Facebook really knows about you? Or how they collect all of that detailed information? Or how businesses are using your data to deliver specific advertising content across platforms? If so, you're in luck!... | 12/4/2017 | Free | View in iTunes |
20 |
Clean71: The $177,843 Facebook Ad Test, Current State of Messaging, Tweetstorms, & More! | There's a ton of great stuff happening in the world of social media! In episode #71, we're covering four of the biggest updates, articles, and data-backed studies from the last week that marketers should keep an eye on as we close out... | 11/27/2017 | Free | View in iTunes |
21 |
Clean70: How to Effortlessly Create Instagram Stories & Why They're a Major Opportunity for Brands | More than 15 million businesses now use Instagram worldwide and over half of those businesses are creating Stories every month. Stories are an incredible way to connect with your audience in fresh and authentic ways. Who knows,... | 11/20/2017 | Free | View in iTunes |
22 |
Clean69: The Silent Rise of LinkedIn To 500M Members: What Marketers Need To Know For 2018 | What if we told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? While much of the focus over the last few years has been on perfecting our Facebook and Instagram... | 11/13/2017 | Free | View in iTunes |
23 |
Clean68: Facebook Organic Reach Continues To Decline, Our Chat with Gary Vee, LinkedIn Video, and More! | Important updates in the world of social media and marketing! This week, we chat about the continued decline of Facebook organic reach (including BuzzFeed Tasty's unbelievable dip in video views), LinkedIn video and what marketers need to know,... | 11/6/2017 | Free | View in iTunes |
24 |
Clean67: 5 Under-the-Radar Social Media Studies to Make You A Smarter Marketer | Social media studies have given us great ideas to improve our social media marketing, helped us understand the psychology behind social media behaviors, and made us better marketers. To help you better understand the ever-changing... | 10/30/2017 | Free | View in iTunes |
25 |
Clean66: Creative Facebook Messenger Marketing Strategies You Can Try Today | There are now more than 1.3 billion people using Facebook Messenger every month. Yes, billion with a B! Have you considered the possibility of using Messenger for your marketing? We certainly have! And we have been experimenting with different ways to.. | 10/23/2017 | Free | View in iTunes |
26 |
Clean65: 8 Tips To Quickly Master Social Media for Businesses & Entrepreneurs | Much has been talked about on The Science of Social Media regarding social media strategy. In the last few episodes alone, we've covered everything from Facebook advertising and social media psychology to getting more views for your videos and... | 10/16/2017 | Free | View in iTunes |
27 |
Clean64: The 15-Minute Experts Guide to Facebook Advertising | Understanding how to leverage and strategically utilize Facebook Ads is becoming a staple part of almost every social media strategy. And if you want to get your posts seen on Facebook, it’s becoming more and more likely that you’ll... | 10/9/2017 | Free | View in iTunes |
28 |
Clean63: Why We Think Social Media Is For Branding & Engagement, Not Traffic or Revenue | Social media is changing. It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. When... | 10/2/2017 | Free | View in iTunes |
29 |
Clean62: Top 9 Books Every Social Media Marketer Should Read & What Makes Them Great | "Whenever you read a good book, somewhere in the world a door opens to allow in more light." - Vera Nazarian Books have the power to open our minds to new and tremendously exciting ideas - no matter what the subject. It's no surprise that some of the... | 9/25/2017 | Free | View in iTunes |
30 |
Clean61: Why Facebook Is Blue - The Science of Colors In Marketing & Social Media | Why is Facebook blue? Can colors impact how people perceive your brand and ultimately impact their purchasing decisions? Absolutely! The visual sense is the strongest developed one in most human beings. It’s only natural that 90% of an... | 9/18/2017 | Free | View in iTunes |
31 |
Clean60: Understanding the Facebook and Instagram Algorithms [7 Key Factors That Determine Success] | The Facebook and Instagram algorithms are a mystery for so many marketers, yet they are also ingenious and brilliant in showing the best content to the most people. Algorithms are crafted and refined over and over again to provide people with a... | 9/11/2017 | Free | View in iTunes |
32 |
Clean59: Proven Ways to Get More Views, Engagement, and Shares for Your Facebook Videos | 8 billion videos (or 100 million hours of videos) are watched on Facebook every single day. Incredible! Now is the perfect time for marketers and businesses to take a closer look at Facebook video and how to use videos to engage more fans on the... | 9/5/2017 | Free | View in iTunes |
33 |
Clean58: Creating Truly Remarkable Marketing & Social Media Content That Lasts | Ryan Holiday - best-selling author and media strategist - explains why marketers and businesses are approaching the art of content creation all wrong. Today, we as marketers are so focused on what’s next. We create content, ship it, and move... | 8/28/2017 | Free | View in iTunes |
34 |
Clean57: 7 Surprising Facts Behind Why People Like, Comment, and Share On Social Media | Likes, comments, and posts we share on social media can often seem inconsequential, but they matter. They tap into some of the very elements that make us human, our addictions, desires, anxieties and joys. What if we could understand the psychology of.. | 8/21/2017 | Free | View in iTunes |
35 |
Clean56: 10 Captivating Instagram Stories Content Ideas and Our Favorite Tools to Create Them | More than 15 million businesses now use Instagram worldwide and over half of those businesses are creating Stories every month. Stories are an incredible way to connect with your audience in fresh and authentic ways. Who knows,... | 8/14/2017 | Free | View in iTunes |
36 |
Clean55: 5 Exciting Social Media and Marketing Trends to Know in 2017 | What if you could predict the future and gain access to the latest social media and marketing trends that will eventually make a huge difference in your business? And what if you could take that knowledge and prioritize the channels and networks... | 8/7/2017 | Free | View in iTunes |
37 |
Clean54: How to Use Hashtags: How Many, Best Ones, and Where to Use Them | Have you ever found yourself explaining how to use hashtags to someone whose only connection with the word is as a telephone button? Internet language has evolved considerably over the past few years (what once was a telephone button is now a social... | 7/31/2017 | Free | View in iTunes |
38 |
Clean53: Our 5 Biggest Social Media Mistakes and What We Learned | We've made a good number of social media mistakes - Mistakes that have cost us reach and engagement, maybe even fans and customers! But with each mistake came a ton of great learnings that helped us to improve our social media marketing results. In... | 7/24/2017 | Free | View in iTunes |
39 |
Clean52: 6 Proven Instagram Marketing Tactics To Grow Followers Engagement | It's an exciting time to get to know Instagram. The popular photo-sharing app is fun, simple and growing---Instagram now has more than 700 million monthly users and sky-high user engagement levels. And for marketers, it's an especially... | 7/17/2017 | Free | View in iTunes |
40 |
Clean51: The 20-Minute Social Media (PRISM) Sales Playbook for Marketers | Ian Cleary - Founder and CEO of RazorSocial, contributor to Forbes and Entrepreneur, and avid kick boxer - shares his unique PRISM funnel system that helps to convert loyal social media fans into customers. Ian has been using the PRISM funnel to help... | 7/10/2017 | Free | View in iTunes |
41 |
Clean50: A Delightfully Short Guide to Social Media Benchmarks & ROI | Does the concept of social media benchmarking and ROI feel rather enormous? You're not alone! We are am amazed---and often astounded---by the breadth of the topic. Benchmarking and ROI alone could make for an entire podcast series. That's exactly what.. | 7/3/2017 | Free | View in iTunes |
42 |
Clean49: How to Get Your First 1,000 Followers on Every Major Social Media Network | Follower count is one of those metrics that has tons of meaning - both for the confidence of the social media manager and for the distribution of the content you share. If you want to grow your followers, there are tons of useful tips to try. In... | 6/26/2017 | Free | View in iTunes |
43 |
Clean48: A Facebook Posting Strategy That Led to a 330% Increase in Reach & Engagement | Facebook marketing is no easy task! Especially when you consider all the content shared to Facebook every 20 minutes: 1 million links are shared 4.86 million photos are uploaded 763,888 status updates are sent out Over the past year our... | 6/19/2017 | Free | View in iTunes |
44 |
Clean47: On Entrepreneurship, Creativity, Social Media and Becoming a Better Marketer - Paul Jarvis | Paul Jarvis - one-time touring musician, veterinary assistant, and paperboy turned full-time entrepreneur - has written 4 critically acclaimed books, built several software companies, and has taught more 10,000 students through his online courses. He... | 6/12/2017 | Free | View in iTunes |
45 |
Clean46: Change is Inevitable: How Will You Adapt on Social Media and in Marketing? | For 38 straight weeks, we've released a brand new episode (or two) of The Science of Social Media. It has been an absolute pleasure, during that time, to speak with some of the most brilliant minds and brands in social media today. Names like Rand... | 5/29/2017 | Free | View in iTunes |
46 |
Clean45: 10 Little-Known Facebook Marketing Hacks You Can Try Today | Looking for new and exciting ways to use Facebook to reach fans and grow engagement? Join Hosts Hailley Griffis and Brian Peters as they explore and share 10 little-known Facebook marketing hacks and features that you may not have used before.... | 5/22/2017 | Free | View in iTunes |
47 |
Clean44: Inside the Thriving Six-Figure Facebook Ads Strategy at Classpass - Mary Rykaczewski | Classpass is one of the fastest-growing "all-in-one membership" startups out there today. Part of the reason is due to their useful (and awesome) product and part of it is due to their incredibly successful Facebook ads strategy. Mary... | 5/15/2017 | Free | View in iTunes |
48 |
Clean43: 11 Ways to Improve Your Social Media Marketing Using Buffer | Hosts Hailley and Brian explore 11 proven ways to use Buffer to get the most out of your social media marketing. From user generated content to video marketing to the Buffer app for iOS & Android, this episode is packed with behind-the-scenes... | 5/8/2017 | Free | View in iTunes |
49 |
Clean42: 5 Key Elements of the Perfect Facebook Ad - Molly Pittman | Molly Pittman - VP of Marketing at DigitalMarketer - is one of the premier experts and resources for Facebook Advertising knowledge on the planet. And so we asked her: Is it possible to create the perfect Facebook ad? Today we're excited to be... | 5/1/2017 | Free | View in iTunes |
50 |
Clean41: Social Media for Small Businesses: Less Is More - Marie Forleo | Marie Forleo has been helping small businesses with their online marketing and social media strategies with incredilbe success for more than 15 years. We had the pleasure of chatting with her in episode #41 of The Science of Social Media. Marie shares.. | 4/24/2017 | Free | View in iTunes |
51 |
Clean40: Using Social Media for Good: Meet the Entrepreneur Changing the World One Story at a Time - Branden Harvey | Branden Harvey has built an audience of more than 120K on social media by telling stories of good in the world. Focusing on making a positive impact has allowed him to work with some of today's most innovative companies and has earned him features in... | 4/17/2017 | Free | View in iTunes |
52 |
Clean39: How Merriam-Webster Made Dictionaries Fun by Building a Powerful Brand Voice - Lauren Naturale | Lauren Naturale shares her expert insights into how Merriam-Webster has developed one of the most powerful and unique brand voices in the industry - which has led to major social media growth. Their Twitter account alone has grown by more than 200,000.. | 4/10/2017 | Free | View in iTunes |
53 |
Clean38: The 4 Ways to Fix Your Broken Content Marketing and Social Media - Jay Baer | Jay Baer has been building audiences, online and off, for more than 20 years. His approach to content marketing is simple yet incredibly effective. It all starts with an understanding of what your customers are looking for online and... | 4/3/2017 | Free | View in iTunes |
54 |
Clean37: Why Marketers & Brands Should Be Using Square Video On Social Media | Join hosts Hailley and Brian as they break down one of the largest square video studies to date. This study (complete with research) explores how square video performs vs. landscape video and why marketers should consider adding square video to their... | 3/29/2017 | Free | View in iTunes |
55 |
Clean36: Risk for Reward: Why Calculated Risk Is Critical For Designing Your Career In Marketing - Clair Byrd | Clair Byrd - Director of Competitive Marketing at Twilio - has gone from line cook to one of the most successful and forward-thinking marketers in Silicon Valley. How does she do it? By taking calculated risks in her career. Clair shares the... | 3/27/2017 | Free | View in iTunes |
56 |
Clean35: How TechCrunch Approaches Video Marketing & Trends to Watch for in Video | Travis Bernard - TechCrunch Director of Audience Development - gives us an insider look into how his team at TechCrunch approaches video marketing in 2017. Travis also shares what makes videos successful for them on social media as well as the... | 3/20/2017 | Free | View in iTunes |
57 |
Clean34: Harnessing the Power of LinkedIn Marketing to Monetize and Grow Your Business - Candice Galek | Candice Galek - CEO and founder of Bikini Luxe (one of the world's largest and most successful online swimwear collections) - has seen first-hand how powerful LinkedIn marketing can be for both monetization and growth of a business. We had the... | 3/13/2017 | Free | View in iTunes |
58 |
Clean33: 15 Hidden Instagram Marketing Hacks That You Can Try Today | Join hosts Hailley Griffis and Brian Peters as they share 15 hidden Instagram marketing hacks that you can try today to enhance your content, boost your profile, and grow your account. This episode is part of our brand new "Minisode" series - Where we.. | 3/6/2017 | Free | View in iTunes |
59 |
Clean32: Social Media Algorithms: How They Work and How to Use Them in Your Favor - Michael Stelzner | Michael Stelzner - CEO and founder of Social Media Examiner - shares his insider knowledge on exactly how social media algorithms work and why they're important for marketers to understand. Michael also details out specific social media tactics and... | 2/27/2017 | Free | View in iTunes |
60 |
Clean31: 5 Important Steps to Building Your Personal Brand Online - Minisode | Join hosts Hailley and Brian as they break down the 5 most important things you can do to begin to build your personal brand online. And why it's important for both your personal and professional life. We're excited to launch this brand new... | 2/23/2017 | Free | View in iTunes |
61 |
Clean30: Proven Instagram Stories Strategies from the Experts at Bustle - Hannah Caldwell | Bustle, with more than 1.4 million followers on Instagram alone, is leading the way in Instagram Stories marketing. Everyday thousands of people tune into their Stories to watch one of the many fun, entertaining, and educational series that the Bustle.. | 2/20/2017 | Free | View in iTunes |
62 |
Clean29: A Complete Beginner's Guide to Video Marketing in 2017 - Sunny Lenarduzzi | Sunny Lenarduzzi - YouTube influencer with more than 70,000 subscribers and 5,000,000 video views - is just the expert to talk to about getting started with video marketing for your brand or business. We had the pleasure of chatting with... | 2/13/2017 | Free | View in iTunes |
63 |
Clean28: Powerful Storytelling Secrets from National Geographic Travel – Lindsay Smith | Lindsay Smith - Producer at National Geographic Travel - shares the strategic approach that National Geographic Travel takes to storytelling and how that positively impacts the amazing results that they see on social media. With more than 25,000,000... | 2/6/2017 | Free | View in iTunes |
64 |
Clean27: Snapchat Marketing 101 - Getting Started, Building a Community, and Generating ROI | Carlos Gil - entrepreneur, social media expert, and Snapchat influencer - shares his insights into how marketers and brands can get started with Snapchat marketing. We also chat about some Snapchat best-practices around building a community as well as.. | 1/30/2017 | Free | View in iTunes |
65 |
Clean26: 9 Essential Social Media Manager Skills and Qualities Found in Industry Leaders - Bonus Episode | Join hosts Kevan, Hailley, and Brian as they break down their top 9 essential social media manager skills and qualities. You'll learn what hiring managers are looking for in candidates and how you can position yourself to be an industry-leading social.. | 1/25/2017 | Free | View in iTunes |
66 |
Clean25: How to Create Shareable Content for Social Media on a Consistent Basis - First Round Review | Head of Content Marketing at First Round Review, Camille Ricketts, and editor, Shaun Young, share their specific marketing strategy on creating consistently shareable content on social media. Their deep understanding of First Round... | 1/23/2017 | Free | View in iTunes |
67 |
Clean24: Creating Winning Social Media Habits and Goals with an Elite Runner - Tina Muir | Malcolm Gladwell once wrote in his book, Outliers, that the key to achieving world-class expertise in any skill is, to a large extent, practicing the correct way for a total of around 10,000 hours. No matter which way you slice it, that's a lot of... | 1/16/2017 | Free | View in iTunes |
68 |
Clean23: How to Use Facebook Advertising to Grow Your Brand or Business - Mari Smith | Mari Smith, Facebook marketing and advertising expert, shares her ninja tips and insights into how brands and marketers can use Facebook Ads to drive real business results. Whether you're just getting started with Facebook Advertising or have tons of... | 1/9/2017 | Free | View in iTunes |
69 |
Clean22: 3 Incredible Social Media Campaigns from 2016 and What We Learned - Bonus Episode | Join hosts Kevan, Hailley, and Brian as they break down 3 incredibly successful social media campaigns from some of the world's top brands. These social media campaigns include videos from BuzzFeed, an Always hashtag that received more than 750,000... | 12/20/2016 | Free | View in iTunes |
70 |
Clean21: Instagram Marketing: Proven Strategies for Growing Your Instagram Account - Sue B. Zimmerman | Sue B. Zimmerman (a.k.a. The Instagram Expert) has amassed more than 85,000 followers on Instagram and has taught countless marketers and business owners the art of Instagram Marketing and how to grow their Instagram account. In this episode,... | 12/12/2016 | Free | View in iTunes |
71 |
Clean20: The Power of Podcasting: Driving Social Media and Marketing Results On Air - Tyler Anderson | Tyler Anderson - entreprenuer and host of one of iTunes top business podcasts - shares his expert insights on the power of podcasting and how it offers brands and businesses endless social media and marketing opportunities. If you're on the... | 12/5/2016 | Free | View in iTunes |
72 |
Clean19: Top Strategies for Taking Your Online Community Offline with Marketing Events - Stefanie Grieser | Stefanie Grieser, International Marketing Manager at Unbounce, shares her top strategies for creating and growing a successful industry marketing event. Stefanie also dives into the important reasons why one-on-one interactions offline are crucial to... | 11/29/2016 | Free | View in iTunes |
73 |
Clean18: Social Media ROI: How to Connect Social to Real Business Results - Neil Patel | Neil Patel - entreprenuer, marketer, and social media expert - shares his actionable insights on the specific ways brands and businesses can incorporate social media as a viable and integral part of their marketing and sales funnel. About the Show: ... | 11/21/2016 | Free | View in iTunes |
74 |
Clean17: Actionable Social Media Trends and Stats to Help Guide Your Marketing in 2017 - Bonus Episode | Join hosts Kevan, Hailley, and Brian as they discuss several major social media trends and stats for marketers to keep an eye on going into 2017. These trends emerged from Buffer's first ever, State of Social Media 2016 Report, that surveyed more than.. | 11/16/2016 | Free | View in iTunes |
75 |
Clean16: Is Your Social Media Strategy Working? Try These Tips to Maximize Your Impact - Hiten Shah | Hiten Shah, entrepreneur and co-founder of KISSmetrics, Crazy Egg and Quick Sprout, chats about the most important metrics you can be tracking on social media and what makes for the best content online. Hiten also discusses the future of social... | 11/14/2016 | Free | View in iTunes |
76 |
Clean15: Are You Monitoring Social Mentions? Here's How They Can Influence Your Marketing Strategy - Brittany Berger | Brittany Berger, Head of Content and PR at Mention, shares the specific ways brands and businesses can leverage social media monitoring to track mentions and shape their marketing strategy moving forward. In a world where customer service is becoming... | 11/7/2016 | Free | View in iTunes |
77 |
Clean14: Holiday Marketing: How Shopify Plans All Its Holiday Content (and You Can Too!) - Casandra Campbell | Casandra Campbell, Content Marketing Lead and Managing Editor at Shopify, takes us through the specific ways her team approaches holiday marketing and how they strategically help their huge community of businesses - both big and small - find success... | 11/1/2016 | Free | View in iTunes |
78 |
Clean13: Instagram vs. Snapchat, Facebook Notes, Buffer Hacks & Emojis - Bonus Episode [002] | Join hosts Kevan, Hailley, and Brian as they discuss 4 fresh social media ideas that you can try today in this special bonus episode of The Science of Social Media. Ideas include experimenting with Facebook Notes, how brands and marketers are using... | 10/26/2016 | Free | View in iTunes |
79 |
Clean12: I Left Google to Build Tech Ladies: How Social Media Made It Possible - Allison Esposito | Allison Esposito is the founder of a fast-growing business and community for women in technology called Tech Ladies. What first started as a fun side-project and a way to get to know other women in tech, Tech Ladies now connects more than 5,000... | 10/24/2016 | Free | View in iTunes |
80 |
Clean11: Why This Successful Solopreneur Uses Facebook Groups To Grow His Business - Daniel DiPiazza | Daniel DiPiazza, founder of Rich20Something and Under30CEO, has built a wildly successful business with the innovative use of Facebook Groups and Email Marketing. In this episode, Hailley has the pleasure of chatting with Daniel about his best... | 10/17/2016 | Free | View in iTunes |
81 |
Clean10: Facebook Marketing That Really Works: Top Tips from The Next Web - Matt Navarra | Matt Navarra is the Director of Social Media and Head of Content for The Next Web, one of the world's largest online publications on the latest news about Internet technology and business. Matt shares how his team approaches Facebook marketing in... | 10/10/2016 | Free | View in iTunes |
82 |
Clean9: 3 Fresh Social Media Ideas You Can Try Today - Bonus Episode | Join hosts Kevan, Hailley, and Brian as they discuss 3 fresh social media ideas that you can try today in this special bonus episode of The Science of Social Media. Ideas include Facebook posting strategies, getting verified on Twitter, and using Bulk.. | 10/6/2016 | Free | View in iTunes |
83 |
Clean8: Millennial Marketing: Actionable Social Media Advice from a Top Marketer - Everette Taylor | Everette Taylor is a 4-time entrepreneur and Millennial marketer who has quickly built an impressive resume for himself at 27 years young. We had the pleasure of speaking with Everette about what it's like to be the Vice President of Marketing... | 10/3/2016 | Free | View in iTunes |
84 |
Clean7: Inside Social Media at one of the Biggest Universities in America (and What You Can Learn) - Nikki Sunstrum | Nikki Sunstrum of the University of Michigan takes us inside the social media strategy at one of the biggest universities in America. Nikki shares what it's like to be the Director of Social Media and how her team goes about creating great social... | 9/28/2016 | Free | View in iTunes |
85 |
Clean6: A Playbook for Becoming a Thought Leader on Social Media - Brian Fanzo | Brian Fanzo - a proud, pager-wearing Millennial, change evangelist, and Founder/CEO of iSocialFanz - is a shining example of the power of strategic positioning and dedication to quality content over time. Brian shares his actionable insights on... | 9/26/2016 | Free | View in iTunes |
86 |
Clean5: Why Personal Branding is the Most Important Thing You Can Do for Yourself - Dorie Clark | Dorie Clark - Duke professor, bestselling author, and consultant for various Fortune 500 companies - shares her unique approach to personal branding on social media and why developing a brand of your own is the most important thing you can do for... | 9/21/2016 | Free | View in iTunes |
87 |
Clean4: What Is User Generated Content and Why Are Top Brands Doubling Down Now? - Dom Garrett | Dom Garrett of BTC Revolutions shares his unique approach to implementing user-generated content on social media and why some of the world's top brands are doubling down on this exciting strategy. About the Show: The Science of Social Media is a... | 9/19/2016 | Free | View in iTunes |
88 |
Clean3: How to Build a Rockstar Social Team - Meghan Keaney Anderson | Meghan Keaney Anderson, HubSpot VP of Marketing, shares the secrets behind the HubSpot social media team and what it takes to be hired as a social media manager. About the Show: The Science of Social Media is a podcast for marketers and brands... | 9/8/2016 | Free | View in iTunes |
89 |
Clean2: Mastering the Art of Content Curation - Rand Fishkin | Rand Fishkin reveals his secrets to curating the best content from around the web for social media and how TAGFEE (Moz’s core values) plays into everything he does in marketing. About the Show: The Science of Social Media is a podcast for... | 9/8/2016 | Free | View in iTunes |
90 |
Clean1: Inside NASA’s Social Media - John Yembrick | John Yembrick, Social Media Manager at NASA, takes us behind the scenes of social media at NASA, where they manage more than 500 social accounts, interact with millions of fans, and produce some of the most compelling content in the world. You'll... | 9/8/2016 | Free | View in iTunes |
90 Items |
Customer Reviews
Thank you on behalf of the Buffer team!
Hey everyone! Brian from Buffer here - Just wanted to take a quick second to thank everyone in advance for listening to The Science of Social Media and for taking the time to provide ratings and reviews for our show. They mean the world to us here at Buffer and it's because of your reviews that we're able to share this podcast with more people like you :) We really hope you enjoy this podcast - we've had a ton of fun putting it together and can't wait to continue to interview incredible social media marketers from around the world. -Brian
Real takeaways from this new marketing podcast!
Just like the Buffer blog, this podcast offers real strategies, tips, and resources that I can apply to my business. Definitely my new go-to for road trips!
Innovative new podcast!
I love this podcast -- only a few episodes in and already I'm hooked! Hearing from social media marketing masters empowers me to go into work confidently with new strategies and ideas. I'm gaining a whole new perspective on a growing industry and can't wait for more!
Listeners also subscribed to

- The Social Media Examiner Show
- Social Media Examiner
- View in iTunes

- Marketing School | Digital Marketing | Online Marketing
- Neil Patel & Eric Siu.
- View in iTunes

- Perpetual Traffic by DigitalMarketer | Facebook Advertising | Social Media Marketing | Digital Marketing I
- Keith Krance, Ralph Burns (Dominate Web Media), & Molly Pittman (Digital Marketer) talk Paid Traffic & Digital Marketing
- View in iTunes
Discover and share
new apps.
Follow us on @AppStore.
Discover and share new music, movies, TV, books, and more.
Follow us @iTunes and discover
new iTunes Radio Stations
and the music we love.