Why Service Design Thinking
By Why Service Design Thinking
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Why Service Design Thinking is podcast that helps business to do things better and do better things. Service design is one of the next big competitive advantages in business and it is being used with great success by corporations and other large organizations around the world. But how can a smaller business, a startup, or a nonprofit adopt these innovative techniques? We talk with experts in the field and share lots of case studies on how you can engage your customers, create delightful experiences, and build a lasting legacy. Don’t forget to listen until the very end, for this week’s design challenge. Hosted by: Marina Terteryan Want to keep in touch? Sign up for the mailing list at www.whyservicedesignthinking.com for access to useful freebies and bonus resources that won’t be available anywhere else. Like what you hear? Please subscribe, rate, and review us!
||CleanCreating Culture with Claus Raasted | # 21||*** Enter here for a chance to win a ticket to the College of Extraordinary Experiences, an experience design event that Claus has co-founded, which we reference in the episode *** Claus Raasted is an experience and behavior designer who creates Live...||1/19/2018||Free||View in iTunes|
||CleanDeveloping Confidence as a Designer with Lauren Currie, OBE | #20||Developing our confidence as designers isn’t just for our own benefit. Sometimes, it can be the driving factor in getting important ideas heard and growing our impact as a designers. Lauren is Head of Design at Good Lab in London and the founder of...||1/8/2018||Free||View in iTunes|
||CleanCase Study: Dubai Design District - A Human-Centered Neighborhood | Lindsay Miller | #19||Real estate (for housing and office space) is not just a commodity - it is an important service in our lives that needs to be designed as such. Lindsay Miller is the Managing Director of Business Development & Operations at the Dubai Design...||4/14/2017||Free||View in iTunes|
||CleanService Design in Government and Public Services | Benjamin Taylor | #18||One of the most important applications of service design is in the government or public services sector, where there is a big potential to create efficiency and meaningful change. We talk with Benjamin Taylor, who is a consultant in public services....||4/3/2017||Free||View in iTunes|
||CleanSeason 2 Preview + Please Share Your Feedback||Hello to friends old and new! I want to take a moment to thank you for being here. Thank you to those of you who have listened to the show, written a review, and shared episodes with friends. We are now streaming in more than 100 countries! Season 2...||3/24/2017||Free||View in iTunes|
||CleanTurning a Service into an Experience | Paul Bulencea | # 17||Today, we talk with Paul Bulencea, who is the co-founder of the College of Extraordinary Experiences, a disruptive annual experience design conference that is held in a castle in Poland. Paul discusses how the economy is shifting from being based on...||11/2/2016||Free||View in iTunes|
||CleanThe Business Case for Service Design | Jod Kaftan of Fjord | #16||Jod Kaftan is the Group Design Director at Fjord in Los Angeles, overseeing the LA design practice and developing the team and quality of work. As a proponent of meaning in design, he provides valuable insights about how creating meaning can lead to...||10/19/2016||Free||View in iTunes|
||CleanService Design Network | Jesse Grimes | #15||In this episode, we talk with Jesse Grimes, of the Service Design Network. Jesse, who is a practicing service designer at Informaat, is on the management team of the Service Design Network (SDN) as well as the editor-in-chief of SDN’s publication,...||10/7/2016||Free||View in iTunes|
||CleanBuilding a Sustainable Business with Systems | Joanna Waterfall | #14||Behind every successful business is solid backstage system that gives its customers a consistent experience and helps the business become sustainable in the long run. Joanna Waterfall, founder of Yellow Co, talks about how she implemented...||8/16/2016||Free||View in iTunes|
||CleanTowards a Preemptive Social Enterprise | Matthew Manos | #13||WIN A COPY OF MATTHEW'S NEW BOOK AT WHYSERVICEDESIGNTHINKING.COM/FUTURES. Social Enterprises are one of the most important forms of business today and one of the most crucial components of a social enterprise is to create the future that we...||8/1/2016||Free||View in iTunes|
||CleanCustomer Journey Mapping | Daniel Sunden + John Flitcroft | #12||DOWNLOAD A FREE CUSTOMER JOURNEY MAP TEMPLATE on whyservicedesignthinking.com! One of the first steps business owners should take in serving their customers is identifying the customer journey. As a customer interacts with different points in...||7/6/2016||Free||View in iTunes|
||CleanMinisode: The Customer Journey of Pizza in 3 Countries||This is an unprecedented mini episode that will preview our next big topic – customer journey mapping. I just had a wonderful interview about with two design strategists in Europe - Daniel Sunden and John Flitcroft. Somehow our discussion about...||6/29/2016||Free||View in iTunes|
||CleanThe Future of Designing for the Customer | Panel Discussion | #11||For this week’s episode, we are in for a special treat. This is a recording of a fascinating panel discussion called The Future of Customer Experience, by the service design community in Los Angeles. Hosted by John Ayers, who was our guest in...||6/22/2016||Free||View in iTunes|
||CleanSeth Weissman | Research for Design Insight | #10||Research is an important part of service design and design thinking because it is the center of the empathy and insight that will lead your work. Design researcher, Seth Weissman from BCG Digital Ventures, talks about different research techniques...||6/14/2016||Free||View in iTunes|
||CleanVictoria Vivas | Analogous Inspiration From Uncommon Sources | #9||One of the most fun techniques of design thinking is analogous inspiration: applying an out-of-context concept to the problem that you are trying to solve. We talk with Victoria Vivas, an experience designer in Chile, who focuses on enhancing the...||6/7/2016||Free||View in iTunes|
||Clean#ServiceDesignDay | Raj Singh on Ivy, the AI Assistant for Hotels||Happy International Service Design Day! This is episode 3 of 3 in a series celebrating #ServiceDesignDay! Join the global discussion by sharing this episode with your network! Check out the show notes + details on #ServiceDesignDay. ________ Raj...||6/1/2016||Free||View in iTunes|
||Clean#ServiceDesignDay | Tatiana El-Khouri + Olivia Lucas on Co-Creation||Happy International Service Design Day! This is episode 2 of 3 in a series celebrating #ServiceDesignDay! Join the global discussion by sharing this episode with your network! Check out the show notes + details on #ServiceDesignDay. ________ Tatiana...||6/1/2016||Free||View in iTunes|
||Clean#ServiceDesignDay | Nathan Lucy + Jessica Tungesvik on Customer Personas||Happy International Service Design Day! This is episode 1 of 3 in a series celebrating #ServiceDesignDay! Join the global discussion by sharing this episode with your network! Check out the show notes + details on #ServiceDesignDay. ________ Nathan...||6/1/2016||Free||View in iTunes|
||CleanCASE STUDY - Designing the Entrepreneur's Experience | Jon Leyh of Ruckus Projects | #8||Starting a project or business can be easier said than done and there are many touchpoints that an entrepreneur goes through when starting something. We talk with Jon Leyh, the founder of Ruckus Projects, a community of entrepreneurs who come together..||5/24/2016||Free||View in iTunes|
||CleanMartin Dowson | People, Planet, and Profit | #7||CELEBRATE INTERNATIONAL SERVICE DESIGN DAY WITH US ON JUNE 1st. whyservicedesignthinking.com/servicedesignday ________ We've heard a lot about why service design is important but what does it look like in the context of People, Planet, and Profit? We...||5/17/2016||Free||View in iTunes|
||CleanJohn Ayers | Service Blueprinting for Customer Engagement #6||Service Design is unique in its customer-centric practices because it views each experience in two components - the frontstage and backstage interactions. For every customer-facing activity (frontstage), there is a series of behind-the-scenes...||5/10/2016||Free||View in iTunes|
||CleanAllen Weaver | How to Create a Culture of Innovation | #5||Innovation can still sometimes to be considered an "extra"or "nice to have" in business. But it is actually essential to competing in the constantly-evolving business landscape. So how can a company adopt innovative practices? We talk with Allen...||5/3/2016||Free||View in iTunes|
||CleanCASE STUDY – Incubator School Built with Design Thinking | Sujata Bhatt and Ryan Oliver | #4||Service design and design thinking can have groundbreakingresults when applied to business. But imagine what could happenwhen these innovative principles are applied to education! Near LosAngeles, in Silicon Beach, there is an incredible school...||4/26/2016||Free||View in iTunes|
||CleanAdam Lawrence | Creating A Worldwide Movement with Global Service Jam | #3||One of the BEST ways to get acquainted with service design in person is through an annual event called Global Service Jam. This event, co-founded by Adam StJohn Lawrence and Markus Edgar Hormeß of the service innovation agency WorkPlayExperience, is...||4/19/2016||Free||View in iTunes|
||CleanMatthew Manos | Helping Nonprofits Build A Legacy | #2||Very few people in the business and design sectors have done as much for the nonprofit community as Matthew Manos, of verynice, a global human-centered design and strategy studio. He has revolutionized how the design industry interacts with the...||4/12/2016||Free||View in iTunes|
||CleanMelissa Rancourt | What is Service Design? | #1||Today's guest is Melissa Rancourt, an international entrepreneur who operates multiple businesses throughout Europe and coaches organizations on adopting design thinking. She also serves as the Academic Director for The New School: Parsons Paris'...||4/5/2016||Free||View in iTunes|
||CleanIntro Episode | Marina Terteryan | Why Service Design Thinking||This episode is a brief introduction to the Why Service Design Thinking podcast series by its founder and host, Marina Terteryan. Learn about the inspiration for this podcast, how it applies to your business, and why it is so important to adopt the...||4/1/2016||Free||View in iTunes|
Great episode, hope to hear more! Good luck in school, sounds like a great program.
This podcast asks important and insightful questions from people doing great work in the social impact space! A great way to learn about service design thinking and ways different organizations are being innovative.
Thoughtful, Interesting, Helpful!
Great information and talks!!
Helpful for me as a new entrepreneur starting up my business and figuring how to set the tone of my company. Useful info that is applicable across sectors and fields.
Thanks for starting this podcast!!