Why'd I Buy That? An Advertising and Marketing Podcast
By Saxton Horne Communications
To listen to an audio podcast, mouse over the title and click Play. Open iTunes to download and subscribe to podcasts.
Why'd I Buy That? Is a bi-weekly advertising-themed podcast hosted by Ryan Croker and Abraham Sloan. In each episode, we explore and examine the impulses and influences behind the things we buy-the principles and pitfalls, the economics and execution, the history, stories and psychology that make ads and advertising so powerful. If you've ever been curious about anything from packaging design to radio jingles, Why'd I Buy That? provides an entertaining and insightful look at an industry that permeates every element of modern life.
||CleanEpisode 18: Mascot Mayhem||Have you been face to face with a cereal box late…||10/22/2018||Free||View in iTunes|
||CleanEpisode 17: The Prussian Potato Problem||Have you ever seen an ad and thought to yourself,…||10/3/2018||Free||View in iTunes|
||CleanEpisode 16: Super Bowling You Over||15. Super Bowling You Over: Whether you’re in the…||9/19/2018||Free||View in iTunes|
||CleanEpisode 15: Athlete Meets Product||Sports Endorsements have a long and storied histo…||8/22/2018||Free||View in iTunes|
||CleanEpisode 14: Cognitive Bias Returns!||Just when you thought you were out, Ryan and Abe …||8/8/2018||Free||View in iTunes|
||CleanEpisode 13: Everything is Falling Into Place(ment)||Have you ever wondered why your favorite product …||7/25/2018||Free||View in iTunes|
||CleanEpisode 12: Taking a (Mental) Shortcut||Cognitive Biases are the predictable errors in ju…||7/11/2018||Free||View in iTunes|
||CleanEpisode 11: If You Listen To This, You Will Want to Buy a Power Steering Pump||Influencers. Those people your social media-savvy…||6/27/2018||Free||View in iTunes|
||CleanEpisode 10: Experience is the Best Advertiser||Gain a new appreciation of film festival marketin…||6/13/2018||Free||View in iTunes|
||CleanEpisode 9: Battle Royale||Who doesn’t love a good rivalry? Just a like a gr…||5/30/2018||Free||View in iTunes|
||CleanEpisode 8: Dis-AD-sters||Every advertisement contains within it the abilit…||5/16/2018||Free||View in iTunes|
||CleanEpisode 7: The Affliction We All Suffer From||Are you one of those rare people who gets tired a…||5/2/2018||Free||View in iTunes|
||CleanEpisode 6: A Literal Trainwreck||Advertising stunts: big, loud, attention-getting.…||4/18/2018||Free||View in iTunes|
||CleanEpisode 5: They Have a Lot of High-Level Mages in the Hawaiian Fashion Guild||Everybody loves holidays, but do you know how man…||4/4/2018||Free||View in iTunes|
||CleanEpisode 4: Making All the Difference||Inhale the deep, rich aroma of brand differentiat…||3/20/2018||Free||View in iTunes|
||CleanEpisode 3: Tag! You're It!||Learn the true meaning of the word "tagline" with…||3/6/2018||Free||View in iTunes|
||CleanEpisode 2: Buzz Buzz||What are the most commonly-used words in advertis…||3/6/2018||Free||View in iTunes|
||CleanEpisode 1: Triangle Power||Join Abe and Ryan as they journey back to 350 B.C…||3/6/2018||Free||View in iTunes|
Fun for Advertisers & Consumers
This podcast does a great job of explaining advertising in an entertaining manner. The hosts are able to infuse humor into the discussion which keeps it from getting too dry. I look forward to hearing more!
I am currently in the process of starting an advertising campaign myself, and only halfway into the first episode I am rethinking some of my ideas, and coming up with more! All that and I am learning something while I’m at it.
Nice work guys!
The hosts are so fun to listen to! They have great chemistry and comedic timing. I love the examples of they give of products that are being sold. The chainsaw was my favorite!