Thought Leadership: The Six Keys to Achieving Disciplined Execution
By Mark W. Womack
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Excerpt from "The Six Keys to Achieving Disciplined Execution"— REVIEW THE FOLLOWING IN IT'S ENIREITY AT http://www.jwwebb.com/perspectives: Disciplined Execution is a topic that I believe is drop-dead crucial for all business people. How important is Disciplined Execution relative to the vision and goals of a business enterprise? Simply put, there are few things that I think can even match its importance. Disciplined Execution is the answer to How can we maximize the impact of our strategic initiatives? It’s the answer to How can we get the most out of our resources? Disciplined Execution is the answer to How can we realize our full potential? And finally, Disciplined Execution is the answer to How do the best get even better? The truth is that few achieve consistently Disciplined Execution. It demands of us a fierce desire and focus and an unrelenting will to achieve it. But it’s certainly achievable. So how do you get it? How do you get all there is to get? I’ve broken the answer to that question into Six Keys to Achieving Disciplined Execution. These Six Keys are applicable to every aspect of an overall business. And no matter how mature or successful your business is, applying these Keys will enable you to achieve breakthrough performance gains. Before I talk about the first of the Six Keys, I’m going to whet your appetite with an example of what world-class execution looks like. Peyton Manning-the quarterback of the Indianapolis Colts and the Most Valuable Player of the 2007 Super Bowl. There are few leaders, regardless of industry, that better exemplify what it means and what it takes to execute at the highest level than Peyton Manning. And he does this under constant intense scrutiny and while facing a type of competitive pressure that few of us will ever experience. So how does he do it? Sure, as he humorously remarked in a TV commercial, he’s "6’5’’ with a rocket arm." But that’s only a minor part of the story. There’s a long list of NFL & would-be NFL quarterbacks with equal or greater physical gifts. I believe what sets him apart can be boiled down into two things: First, he works at execution like nobody’s business. In the history of the NFL, only a few QB’s have even rivaled the extent to which he consistently prepares himself and his receivers to execute the game plan. Second, he never lets up. And I mean never. He’s never satisfied by his previous best effort, even if it’s never been equaled by anyone else. He’s constantly working, constantly refining, constantly focused on the pursuit of flawless execution. Of course he never achieves truly flawless execution, but the drive to get as close as possible makes him an execution icon. For the specific purpose of this article, it’ll be helpful to have a simple but spot-on definition of Disciplined Execution. At its core, Disciplined Execution is: Consistently doing the right things in the right ways in accordance with your mission, vision and values Now with that definition in mind: The first of the Six Keys to Achieving Dis
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